Tag Archives: Jordan tourism

The Jordan Tourism Board (JTB) and the Irish low-cost carrier Ryanair have renewed their collaboration agreement until 2028. Under this agreement, the carrier will add 4 new routes, bringing the total to 25 routes connecting Jordan with 12 European cities. The signing ceremony was attended by HE Makram Queisi, the Minister of Tourism and Antiquities and Chairman of the Jordan Tourism Board; Eddie Wilson, CEO of Ryanair, and Dr. Abdul Razzaq Arabiyat, Managing Director of JTB. “This agreement reflects the importance of low-cost flights in attracting tourists to Jordan,” said Queisi during the signing ceremony, emphasizing that the Kingdom has experienced a positive shift in inbound tourism in recent years post-Covid. We are delighted to be adding routes with the international carrier Ryanair. This will significantly contribute to the increase in tourist numbers to the Kingdom over the next period,” he added. Arabiyat indicated that low-cost flights have given new impetus to Jordanian tourism, enabling it to achieve a significant leap that has helped raise the number of tourists. He expects the Kingdom to witness increasing numbers of overnight visitors, highlighting that this positive shift has been growing steadily and strongly since it began in 2018. Arabiyat further emphasized that the anticipated rise in tourist numbers will play a significant role in distributing the gains from tourism development across all governorates and will aid in promoting tourism experiences throughout the Kingdom, leading to positive impacts on local communities by generating novel job opportunities. He also added that Ryanair has a massive number of followers on its social media pages, which will help to increase awareness of Jordanian tourism through its strong marketing content. In turn, the CEO of Ryanair expressed …

Jordan welcomed 4.6 million tourists in 2022, close to the 4.8 million recorded in 2019, with receipts from tourism totaling US$5.8 billion for the year. UNWTO Secretary-General Zurab Pololikashvili met with HRH Crown Prince Al Hussein to congratulate him on the “rapid and remarkable” recovery of Jordanian tourism. The Secretary-General also commended the strong support shown to tourism by the Jordanian Royal Family and the Government, including for ongoing work to diversify the sector.

Cozmo Travel signed a co-op agreement with the Jordan Tourism Board (JTB).  The partnership aims to promote Jordan as a top summer destination for GCC tourists through a targeted marketing campaign. The Co-op Agreement signing ceremony was attended by senior officials from both Cozmo Travel and the JTB, and marks a significant milestone in the two entities’ collaboration. As part of the agreement, Cozmo Travel will spearhead a summer marketing campaign across the GCC to promote Jordan’s rich history, culture, and scenic beauty to potential tourists in the region. The campaign will utilize a range of marketing channels, including social media, influencer partnerships, and targeted advertising, to showcase the best of Jordan’s tourism offerings to audiences across the GCC. It is expected to attract a significant number of tourists to Jordan during the summer season and contribute to the growth of the country’s tourism industry. Speaking on the occasion, Jamal Abdulnazar, CEO of Cozmo Travel, said, “We are delighted to sign this Co-op Agreement with the Jordan Tourism Board, which will allow us to showcase the beauty and diversity of Jordan to a wider audience across the GCC. We believe that this partnership will open new avenues of growth and opportunity for both our companies and contribute to the continued development of the tourism industry in Jordan.” On his part, Dr. Abed Al Razzaq Arabiyat, Managing Director of the Jordan Tourism Board, said, “We are excited to collaborate with Cozmo Travel on this summer marketing campaign, which will enable us to reach out to more potential tourists in the GCC and encourage them to explore the unique experiences that Jordan has to offer. With its rich history, vibrant culture, and …

A tourism promotion campaign organized by the Jordan Tourism Board (JTB) has kicked off in Europe in a bid to boost tourist numbers and educate Europeans on the Kingdom’s touristic features, Minister of Tourism and JTB Chairman Nayef Al Fayez announced. In a JTB statement, Fayez underlined the significance of the campaign, which will run through October and next November, especially during this time of year when the tourism season begins in areas of mild temperature in the Kingdom, and its effect on the expected number of tourists. The JTB launched the campaign in Britain, Spain, Italy, France, Germany, Switzerland, Sweden, Denmark, Austria, and Holland to promote Jordan’s new tourism identity: The Kingdom of Time, which showcases Jordan as a tourist destination and expresses its tourism character, aspirations, achievements, and vision, said Managing Director of JTB Dr. Abdul Razzaq Arabiyat. The promotion campaign in these countries also highlights Royal Jordanian as the national carrier, he added, noting that it also included advertisements on public transportation vehicles and in shopping centers, bus stops, and metro stations, in addition to billboards in bustling areas such as the Duomo in Milan, Italy, and Manchester Piccadilly station in the United Kingdom.        

The Jordan Tourism Board (JTB) announced its entry into a strategic partnership with OMNES Media to host the Arab Influencers Gathering, ‘City Talk’, next October at the King Hussein Bin Talal Convention Centre in the Dead Sea, Jordan. Scheduled to be held from 2nd to 5th of October 2022, City Talk will bring together more than 500 social media influencers and specialists in the influencer marketing industry from different countries of the Arab world to review and discuss the industry’s recent and most important developments. It features 6 panel discussions and 6 workshops, in addition to daily meetings with the most prominent influential Arab personalities in order to come up with recommendations and solutions to many of the issues under discussion. The gathering will also organize a field tour to a number of tourist facilities and destinations in the Hashemite Kingdom of Jordan, during which the JTB will shed light on the historical, natural and cultural heritage of these destinations, which will provide rich material for the participating influencers. Commenting on the agreement, Dr. Abdul Razzaq Arabiyat said: “We are honoured to host City Talk at the Dead Sea, one of the most important tourist destinations at the local and international levels. Organizing this prestigious event is in line with the JTB’s strategy to support conference and exhibition tourism by hosting the most prominent regional and global events and harnessing such events in promoting Jordan and its unique tourist destinations.” The gathering will provide rich content with information and experiences related to the influencer marketing industry through working papers, presentations and panel discussions that will be presented by speakers, exhibitors and participants on many related topics. “The event is an …