Tag Archives: inbound tourism

Emirates signed a Memorandums of Understanding (MoU) with the Greek National Tourism Organisation (GNTO) to boost inbound tourism in the airline’s European network. Adnan Kazim, Emirates’ Deputy President and Chief Commercial Operations commented: “We’re pleased to partner with the Greek National Tourism Organisation and we look forward to working closely with them to boost visitation to each respective country. The agreement is a testament of our commitment to the Greek market, where we have progressively grown our connectivity and presence, and we’re confident that our collaborative efforts will encourage travellers to visit the beautiful sights and attractions the country has to offer.” Emirates has pledged its commitment to support Greece’s travel and tourism industry by boosting traffic from top inbound markets including the US, the UAE, Australia, India and China, to Greece through the exploration of joint marketing activities and campaigns. The airline will look at ways to support the country’s efforts to build more awareness of Greece as a brand, in line with the GNTO’s 2024 vision and objectives. The new agreement underscores Emirates’ long-term business objectives for the market as it continues to serve the already robust international travel demand to Greece. The Mou was signed by Thierry Aucoc, Emirates’ Senior Vice President, Commercial Operations, Europe and Dimitris Fragakis, GNTO’s Secretary General. Also present during the ceremony was Adnan Kazim, Emirates Deputy President, and Chief Commercial Officer. Dimitris Fragakis commented: “We are delighted to announce a strategic partnership between the Greek National Tourism Organisation (GNTO) and Emirates. Emirates, with its global reach and reputation for excellence, is the perfect ally in expanding our presence in key source markets and connecting with audiences who appreciate the richness of Greece’s …

The Saudi Tourism Authority (STA) has signed another partnership agreement with Almosafer, Saudi Arabia’s leading travel company (part of Seera Group) to boost inbound tourism to the Kingdom of Saudi Arabia through its multiple business operating under the Almosafer umbrella. Under the agreement, Almosafer will promote inbound tourism to the Kingdom from the GCC through its consumer segment. Almosafer will also promote inbound tourism to its B2B customers in the Middle East and North Africa region through Mawasim, its Hajj and Umrah tour operator, and through Discover Saudi, its destination management company. The agreement was signed by Fahad Alobailan, Chief Tourism Officer at Almosafer, and Munirah Abanomy, Head of Marketing Partnerships for Middle East & Africa at the Saudi Tourism Authority, at the Saudi Pavilion at the Arabian Travel Market. Fahad Alobailan, Chief Tourism Officer at Almosafer, said: “We continue to build on our longstanding relationship with the STA, working together to achieve the goals of Vision 2030. Saudi Arabia has a plethora of incredible cultural, natural, historical and religious attractions that are drawing in an increasing number of international tourists. We have seen a significant increase in demand for inbound tourism to the Kingdom and we will continue our role in enabling this continued growth.” Commenting on this agreement, Abdulkarim Aldarwish, President of the Middle East & Africa Markets at the Saudi Tourism Authority, said: “The Saudi Tourism Authority is keen to conclude fruitful agreements and strategic partnerships with major travel companies in the Kingdom. We look forward to achieving our common strategic goals and working to empower and advance business growth for our partners in the private tourism sector in the Kingdom. Through the agreement with Almosafer, we …

Oman Air applauded the efforts of Oman Golf Association, in partnership with the Ministry of Culture, Sports and Youth, the Foreign Ministry, the Ministry of Heritage and Tourism, and the Ministry of Commence, Industry and Investment Promotion for a first-of-its-kind golf diplomacy initiative between Oman and Italy, which concluded this week. As the event’s official airline sponsor, the national carrier brought in the qualifying players, who included some of Italy’s most prominent investors, into Oman for the final, held at Al Mouj Golf, Muscat. The event raised awareness about Oman’s tourism and investment potential in Italy and other key European target markets. Eng. Abdulaziz Al Raisi, Chief Executive Officer of Oman Air, said, “In line with our commitment to Oman’s 2040 Vision, Oman Air is a strong supporter of sports tourism, which is a key vehicle for promoting the country’s natural beauty and rich culture to visitors from all over the world. The Oman Golf Trophy was a huge success, leveraging golf as an ambassador to highlight Oman’s rich investment potential and strengthen diplomatic ties between Oman and Italy. We look forward to seeing more events like it in the future that showcase Oman to the world and provide opportunities for economic growth and job creation.” Oman Air’s efforts to promote investment and sports tourism in Oman are in line with the country’s vision to diversify its economy and create new opportunities for growth. The airline has been a major sponsor of numerous sporting events in Oman and internationally, including most recently the 44Cup, Oman Desert Marathon and Ironman 70.3.