Dubai showcased its diverse business events offerings and capabilities at IBTM World in Barcelona held on November 19-21, 2019. Dubai Business Events (DBE) is once again leading Dubai’s strong presence at the trade show, joined by key partners and stakeholders as they collectively continue to grow the city’s business events sector, a key contributor to tourism and the wider economy. IBTM World has welcomed over 13,000 industry professionals, providing a business platform to promote Dubai’s qualities as a host city for meetings, conferences, and corporate incentive travel programmes during one of the largest trade events globally. Among the co-exhibitors joining DBE at IBTM World are Expo 2020 Dubai, showcasing the opportunities for meeting planners to host their events at the site or include visits into their itineraries, as well as 20 other key partners and co-exhibitors including Jumeirah Group, Dubai World Trade Centre and Nakheel, presenting the city’s world-class infrastructure and event capabilities across a variety of industries including hospitality, attractions and venues. Issam Kazim, Chief Executive Officer of Dubai Corporation for Tourism and Commerce Marketing, said, “Our robust presence at IBTM World, along with valued stakeholders and partners from across the city, is testament to the level of importance we place on promoting the city’s business events offering, and the crucial role this segment plays in our wider tourism strategy. DBE will continue to engage with business events professionals from around the globe to highlight the city’s capabilities in hosting business events of all sizes, and to put the spotlight on opportunities for knowledge sharing.”
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