Tag Archives: HE Saif Saeed Ghobash

Abu Dhabi National Exhibitions Company (ADNEC) and Abu Dhabi Convention Bureau, a division of the Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) have teamed up to win bids to host four leading international conferences in Abu Dhabi – all of them being held in the Middle East region for the first time. These wins, for the World Congress of Nephrology, the Annual Conference of the International Society for Pediatric and Adolescent Diabetes (ISPAD) Congress, the International Baccalaureate (IB) Africa, Europe, Middle East Global Conference, and the XIV World Association for Psychosocial Rehabilitation (WAPR) World Congress – will contribute to enhancing Abu Dhabi’s growing reputation as a global health and education hub. Securing these significant conferences will also support the Abu Dhabi government in its efforts to further develop these sectors, which have been identified as key development areas in the Abu Dhabi Vision 2030 roadmap for the future. HE Saif Saeed Ghobash, Undersecretary, DCT Abu Dhabi, said, “Abu Dhabi is now firmly established as a major player on the global events stage, able to excel at hosting the world’s most prominent conferences and exhibitions. Working in partnership with our colleagues at ADNEC to secure these conferences for the Emirate is further proof of the great strides we are making in positioning Abu Dhabi as a destination of choice for a whole host of major international organisations.” Humaid Matar Al Dhaheri, Group CEO, ADNEC, said, “These four conferences are of strategic importance as we continue our efforts to position the Emirate as a key global hub for health and education, which are among the sectors identified in the Abu Dhabi vision document as crucial to the Emirate’s …

The Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) officially opened the Travel Agents Federation of India’s (TAFI) annual convention at Emirates Palace on September 25. The 12th edition of the event, which will run until September 27, has gathered together key decision-makers from the Indian tourism industry to exchange knowledge and help members navigate the ever-evolving business environment. The event will lead the discussion on impact of the digital world on the travel and tourism sectors. The convention is themed “Innovation – Transform – Disrupt – Redefining the Offline Travel World”, with DCT Abu Dhabi planning to follow the opening evening event with sightseeing tours around Abu Dhabi, Al Ain and Al Dhafra regions. All the top tourism offerings and iconic landmarks such as Louvre Abu Dhabi, Al Ain Palace Museum, Al Ain Oasis, Warner Bros World Abu Dhabi and Sheikh Zayed Grand Mosque, among others, will be included in the itinerary. The conference opened with a welcome address by HE Saif Saeed Ghobash, Undersecretary, DCT Abu Dhabi followed by an inaugural address by HE Navdeep Singh Suri, Ambassador of India to the UAE. The following two days will feature business sessions to discuss pertinent issues related to the tourism industry and media tours.

The number of guests staying in Abu Dhabi hotels during August rose by 10.5 per cent compared to the same month in 2017, reveal the latest figures released by the Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi). August’s results show that the Department’s targets of improving upon 2017’s record-breaking numbers of guest arrivals, when close to five million people stayed in the emirate, are firmly on track. Overall, 477,606 visitors enjoyed stays at one of Abu Dhabi’s 162 hotels and hotel apartments during August 2018, an increase of more than 45,000 over August 2017. For the first eight months of the year, the figures show Abu Dhabi has recorded more than 3.31 million guests, a 5.8 per cent boost in the total number of hotel guests to the emirate compared to the last year. The Chinese market recorded a strong improvement during this month, up by almost 9 per cent compared to August 2017, and on a year-to-date basis, China is still Abu Dhabi’s number one source market – up about 13 per cent in total compared to 2017. Indian hotels also recorded 22 per cent growth during this month with the arrival of Indian guests. Saudi guests increased for a third consecutive month during August, recording a growth of about 24 per cent compared to August 2017. The US market also performed well, with the number of American guests increasing by almost 35 per cent. For the year-to-date, American hotel guests were up by almost 26 per cent compared to 2017. The UK posted 3.6 per cent increase for the month, but despite this, for the year-to-date, visitors from the UK are up by 8 …

The Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) has launched an advanced language-learning programme, which aims to support the tourism promotion operations carried out by the Department’s regional offices in 10 countries around the world. As part of DCT Abu Dhabi’s strategy to develop skills and competencies, the programme is designed to equip employees in overseas offices with the ability to better communicate, using their host country’s language. This includes six languages that represent Abu Dhabi’s top visitor source markets –  English, French, German, Hindi, Chinese and Arabic. Organised in collaboration with Berlitz International Language Institute, the programme offers a training period of at least two months in Abu Dhabi, and is a part of DCT Abu Dhabi’s series of advanced management training. HE Saif Saeed Ghobash, Undersecretary, DCT Abu Dhabi, said, “Communicating with international markets in their own mother tongue will significantly expand our overseas offices’ reach and the capability to promote Abu Dhabi internationally. We have received a promising response by using the languages of the countries we operate in, proving the importance of providing language classes to our employees to enable them to convey messages and deliver Abu Dhabi’s image to the world effectively. As language is as much about layers of cultural context and national history, this strategy stands as a very powerful tool for tourism promotion.” Mastering local languages is a highly effective tool in tourism promotion, and will further support DCT Abu Dhabi’s global positioning of the emirate as an exceptional destination for visitors and future investors.

Warner Bros World Abu Dhabi, the world’s first-ever Warner Bros branded indoor theme park was inaugurated by Vice President and Prime Minister of the UAE and Ruler of Dubai His Highness Sheikh Mohammed bin Rashid Al Maktoum and Crown Prince of Abu Dhabi and Deputy Supreme Commander of the UAE Armed Forces His Highness Sheikh Mohamed bin Zayed Al Nahyan. The park was developed by Miral, Abu Dhabi’s creator of destinations, in partnership with Warner Bros Entertainment, with an investment of US $1 billion. Their Highnesses attended the official inauguration ceremony, which took place in the Warner Bros Plaza at Warner Bros World Abu Dhabi. The ceremony included the first screening of the Warner Bros Cinema Spectacular, a captivating show that brings Warner Bros.’ unparalleled film library to life. Guests were also treated to a series of festive celebrations incorporating the park’s beloved characters. HE Saif Saeed Ghobash, Undersecretary, Department of Culture and Tourism – Abu Dhabi said, “The choice of Yas Island as the home for the world’s first indoor Warner Bros theme park, celebrating such an iconic and beloved brand, reflects so positively on Abu Dhabi’s global status and its ability to attract international tourism investments. This step is further evidence of the plans we are enacting to attract more visitors to the emirate as it moves further towards a diversified economy; indoor theme parks are a proven summer attraction for families”.

The number of hotel guests staying in Abu Dhabi increased by 4.9 per cent during the first five months of 2018 compared to the same period last year. According to statistics from the Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi), 162 hotels, resorts and hotel apartments offering 31,236 rooms across the emirate welcomed 2,073,586 guests during January to May. The occupancy rate has averaged 75 per cent during the same period, with a 1.4 per cent increase, while the average length of stay was 2.7 nights, an increase of 2.4 per cent compared to the same period in 2017, with China topping the number of visitors, recording 192,500 visitors, an increase of 19.9 per cent. India came in second with 166,700 guests and a 22.2 per cent increase, followed by the UK with 119,900 amounting to a 12.7 per cent increase, the United States with 82,300 guests and a 25.7 per cent increase, and Germany with 71,300 guests at a 20 per cent increase. HE Saif Saeed Ghobash, Undersecretary, DCT Abu Dhabi, said, “These results demonstrate steady growth and prove Abu Dhabi’s ability to realise its strategic goals of positioning the emirate as a leading global destination through forward-looking marketing and promotional campaigns that seek to sustain growth.” While the Abu Dhabi Summer Season will run until August 18, the second half of 2018 will witness prominent events such as the Formula 1 Etihad Airways Abu Dhabi Grand Prix and Abu Dhabi Art in November, and the Abu Dhabi Food Festival in December.

Abu Dhabi has been ranked top in a list of cities in Africa and the Middle East in the McKinsey Global Institute’s study ‘Smart Cities: Digital Solutions for a More Livable Future.’ With a rating of 18.4, Abu Dhabi ranked first in the region ahead of Dubai, which was placed second with a rating of 17.3. Covering 50 international cities, the study looked at how cities all over the world use technology to increase the quality of life across a wide range of criteria, including healthcare, security, mobility, economic development and housing. HE Saif Saeed Ghobash, Undersecretary of the Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) said, “In today’s digital age, metropolitan cities in the world over are delivering creative ways in which data is used to reinvent the way their city is perceived, explored, interacted with and how services are delivered. Abu Dhabi ranking number one in the study is testimony to our ongoing efforts to establish the emirate as both a destination of distinction and a highly modern location in which international communities want to work, live and do business.”

Abu Dhabi has decided to cut tourism and municipality fees to boost tourism and spur investments in the hospitality sector. HE Mohamed Khalifa Al Mubarak, Chairman, Department of Culture and Tourism – Abu Dhabi said, “The Executive Council’s decision to adopt the proposal, put forward by the Department of Culture and Tourism- Abu Dhabi (DCT Abu Dhabi), to reduce tourism and municipality fees will enhance the Emirate’s international tourism competitiveness by strengthening Abu Dhabi’s value proposition, and by encouraging investments in the hospitality and tourism sectors. Abu Dhabi’s hotel establishments will be further able to record high occupancy rates compared to the regional and global tourism markets. “With this decision, hotels and hospitality establishments can achieve more growth and stay in line with the continuous development of the emirate’s infrastructure and its wide variety of cultural and leisure attractions. The adoption of the proposal will enhance Abu Dhabi’s attractiveness to investors and support the development of additional tourism projects and hotels. It will also strengthen the emirate’s position as a leading tourism destination for both business and leisure.” HE Saif Saeed Ghobash, Undersecretary, Department of Culture and Tourism – Abu Dhabi said, “The adoption of the new tourism and municipality fees is driven by the leadership’s vision to support the hospitality and tourism sectors and encourage further economic diversification. This move will attract further investment to the capital and underpin Abu Dhabi’s aim to expand its tourism proposition and increase visitor numbers.”

The participation of the Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) at Arabian Travel Market (ATM) 2018 concluded after four  days showcasing distinct business growth, increased tourist arrivals and significant new partnership deals. Leading a large delegation to ATM, DCT Abu Dhabi was joined by 77 stakeholders representing more than 90 products in order to build further momentum behind increased guest arrival numbers. Abu Dhabi’s tourism sector is enjoying steady growth as the emirate continues to position itself as an attractive destination for visitors and investors alike. In 2017, Abu Dhabi attracted a record number of guests, around 5 million (4,875,499), which was a growth of 9.8% on the previous year. Abu Dhabi is now targeting an annual increase of 11%. This year, DCT Abu Dhabi achieved record first quarter hotel traffic amounting to a 10.9% rise over the corresponding period of 2017. This growth was driven by a surge of visitors from the UK, Germany, India, China, United States and the GCC region. On the back of this impressive performance, the Department is moving closer to achieving its target of welcoming 8.5 million guests to Abu Dhabi by 2021. HE Saif Saeed Ghobash, Undersecretary, DCT Abu Dhabi, said: “Abu Dhabi is an inspiring destination and we invite visitors to truly experience its authentic cultural heritage and world-class facilities. The consecutive increases for guest arrivals is clear testament to the Emirate’s growing international appeal. At ATM, we have successfully positioned the capital as a global destination of distinction built on unique experiences and a rich cultural heritage.”

The number of  guests staying in Abu Dhabi’s 163 hotels and hotel apartments in March reached to 464,960, representing an increase of 12.3% compared to the same month last year, according to a report by the Department of Culture and Tourism – Abu Dhabi . This means that the total number of hotel guests in the first three months of the year was 1,289,537, a year-on-year increase of 10.9% with key international markets registering impressive percentage gains. During the month, the numbers of visitors from leading international source market China increased by 15.4% to number 40,800, Indian guests increased by 32% to number 35,200 and the UK increased by 24% to reach 28,000. Other key markets, notably the United States and Germany, also registered double-digit increases with the US up 29% to 19,300 and Germany rising 36% to 18,800 guests. The figures follow a record-breaking 2017 when just shy of five million visitors stayed in Abu Dhabi city, Al Al Ain Region and Al Dhafra’s range of accommodation. UAE-based guests also increased in March to number 134,631, a rise from March 2017’s total of 130,125. The first quarter of this year has seen China maintain its position as leading international hotel guest supplier, with more than 127,000 Chinese staying in the emirate. Indian visitors have surged past 100,000 and showed a 30% increase. HE Saif Saeed Ghobash, Undersecretary, DCT Abu Dhabi, said, “Our progress in attracting more people to explore the emirate as a visitor destination.Our targeted marketing investment in key source markets is being rewarded with impressive double-digit growth as our global awareness grows and we develop into a ‘must visit’ destination built on unique experiences and rich cultural heritage”.