Tag Archives: Gulf region. UAE

Over 60 speakers from Russia, the UAE, Saudi Arabia, Turkey, India, China, Malaysia, South Africa and other partner markets will discuss global trends, destination marketing, and the role of innovation in shaping future growth. In a special interview with TravTalkME, Anastasia Popova, Head of the Business Tourism Development Department, Moscow City Tourism Committee shared that they are looking at one of the largest MICE events in Moscow over the next two days bringing over 2000 delegates across the globe with Middle East as a key partner. The programme includes 15 sessions in various formats: strategic panels, expert lectures, case presentations, and practical masterclasses.  The first day focuses on strategy: organising large-scale international exhibitions, personalisation and gamification in event design, and how major events can become catalysts for destination development. The second day is dedicated to applied solutions — working with VIP clients, engaging Asian markets, scaling corporate projects, and exploring the future of MICE 5.0, including AI and neurotechnology. MGMC 2025 also offers strong networking opportunities. More than 3,200 B2B meetings are planned, while the exhibition zone will feature over 100 exhibitors from Russia, the Middle East, Asia, and Africa, presenting venues, service providers, and destination capabilities. https://business.russpass.ru/en/projects-events/meet-global-mice-congress/mgmc-2025 Business tourism is a core pillar of Moscow’s Tourism Strategy 2030. The city is investing in the renewal of cultural and historical sites, expanding its portfolio of high-quality visitor attractions and launching large-scale, seasonally driven event programmes. These initiatives are designed to reinforce Moscow’s position as a leading global hub for international meetings and professional dialogue. As the city upgrades its MICE infrastructure, deepens international partnerships and introduces more innovative event formats, demand for major congresses in the Russian capital continues to …

Read More »