The Swiss region of Graubunden, is aiming to attract record numbers of GCC visitors this summer, with a focus on luxury and value-based offers, aimed at family outdoor fun, health and wellness. Graubunden’s summer campaign highlights a range of hotels and serviced apartments, Michelin starred restaurants and immersive cultural experiences, making it the perfect destination for GCC families this summer. “Quite apart from enticing promotional offers this summer, the fresh air, outstanding natural beauty, mild climate and healthy outdoor activities such as hiking, cycling, and sailing make Graubunden, an ideal location for families wanting to get away from it all,” said Head of Business Development at Visit Graubunden, Tamara Loeffel. For example, The Grand Resort Bad Ragaz, is offering a seven-night detox and health cleansing package, which holistically detoxifies your body under medical supervision. Their treatments support the gentle removal of toxins while simultaneously boosting your metabolism and immune system. Relaxation and healthy nutrition play an important role in this process and includes wellness rituals and detox full board. The Valbella Resort in the Grison Mountains is offering a mountain summer package. Accommodation covers a wide range of rooms located in three buildings on the Lenzerheide, with an extensive culinary offer, wellness facilities, mountain railway tickets and a forest kindergarten. The Pradas resort in Brigels, has a ‘stay seven nights, pay for six nights’ offer, which is geared towards families, staying in holiday apartments. The offer includes free use of the Brigelser hiking bus, and a summer guest card which allows free use of mountain railways, minigolf and various museums. Nature awaits at The rocksresort Design Hotel™ in Laax, with adventure for all the family with their new family summer …
Read More »Graubunden region poised for influx of GCC families
Tourism officials in the Canton (state) of Graubunden in Switzerland are gearing up for a busy summer as the Swiss government prepares to open its borders on 26 June to visitors from the GCC countries who have been fully vaccinated. The new ruling, which was ratified on Wednesday 23 June, now allows GCC residents who have been vaccinated with a European Medical Agency (EMA) and WHO approved vaccination, such as Pfizer or Sinopharm (up-to 12 months after vaccination), entry into Switzerland without any pre-travel PCR test or quarantine on arrival. “Switzerland and the Graubunden region in particular have always been favourite holiday destinations for tourists from the GCC and with the re-opening of the borders, we look forward to welcoming them again this summer. “This year in particular, the fresh air, outstanding natural beauty, mild climate and healthy outdoor activities such as hiking, cycling, and sailing make it the perfect destination for family pursuits,” said Tamara Loeffel, Head of Business Development, Visit Graubunden. “With this latest announcement by the Swiss government, added to the existing pent-up demand, we are expecting exceptionally heavy demand from the GCC countries. Graubunden has to be nature’s remedy for a post-Covid holiday,” she added. “Besides the breath-taking scenery, there’s so much to keep the whole family entertained. Between Lenzerheide and Chur, there’s a toboggan run which is over three kilometres long, Switzerland’s longest and for children who love stories, the small town of Maienfeld is where the classic children’s novel Heidi was set. “Moreover, many people will have heard about the glamourous resorts such as St. Moritz and Davos, but there are many other destinations worth exploring such as Vals, home to thermal baths that …
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