As part of its continued support of hotels in the Middle East, Atomize partners with ExploreTECH to help drive growth and digital transformation in the region. Hotels in the Middle East are leading the global recovery from the pandemic and are boosting their revenues and growing their market share with the help of price automation. Atomize’s solution matches the region’s high demand for lean and easy-to-use revenue management tools that do not require hours of training to use. This is reflected in the company’s recent customer signings. In the last couple of months alone, Atomize has expanded its Middle East footprint with the addition of hotel groups such as JA Resorts & Hotels with its 10 luxury properties representing 1,500 rooms in Dubai, Maldives and Seychelles, Gulf Court Hotel, with the ambition to do a full roll-out across the group’s portfolio and Dubai-based SUHA Hospitality with its four luxury hotel apartment properties in Dubai. As part of Atomize’s increased presence in the region, they have recently partnered with ExploreTECH, the rapidly expanding marketplace platform that presents the knowledge, resources and technology required to fully optimize business performance in the hospitality and travel sector across the Middle East. “The partnership with ExploreTECH is a natural and important step in our continued support of hotels in the region. Not only are Middle East hotels leading the global recovery but they are also embracing price automation to leverage as much as possible from market demand and reach superior results.”, says Alexander Edström, CEO at Atomize. “It is a great pleasure to welcome Atomize to the ExploreTECH family. By providing an innovative revenue management solution for the hospitality industry, Atomize will provide considerable value …
Read More »ExploreTECH’s new tool to transform the Hospitality and Travel Industry
Recent research by Gartner states over the next five years, an exponential rise in digital interactions between buyers and suppliers will break traditional sales models. The Gartner Future of Sales research further shows that by 2025, 80% of B2B sales interactions between suppliers and buyers will occur on digital channels. Riding on this trend, ExploreTECH has now introduced a revolutionary solution with its comprehensive vendor/product comparison tool for users. The new functionality will assist hospitality & travel buyers in making informed business decisions based on their requirements while offering vendors with the perfect platform to showcase their products and technology. This latest feature helps buyers from the travel and hospitality industry save time and money by offering an in-depth breakdown of key features & functionalities per products of different providers all on one unified platform. On the other hand, technology providers are presented with a unique opportunity to showcase their key products and features, reaching out to a wide range of buyers all with different objectives and budgets. By connecting with the right vendors, buyers can navigate challenges and create long-term strategies, the platform also allows subscribers to request demos and buy products directly from vendors. “Being part of the industry, we understand the constant challenges, especially in the new normal environment. Our comparison tool is disruptive as it is truly a unified source of information of multiple vendors. ExploreTECH offers the opportunity for hospitality and travel professionals to expand their network beyond local sources, as well as discover the newest technologies that can enhance their business strategies.” says Ralph Melis, Co-founder of ExploreTECH The one-of-a-kind digital marketplace assists vendors in boosting their audience engagement and lead generation through cost-effective …
Read More »First Unique Digital Marketplace – ExploreTECH set to launch in Emirates, Middle East & Africa
UAE-based ExploreTECH is set to launch on the 2nd of February 2022 with the aim of connecting hospitality and travel professionals and tech providers from the Middle East and Africa. The platform allows technology providers to showcase their products and services to hospitality professionals who are looking for a go-to source to find and compare tech solutions. A feature of this marketplace also enables professionals to gain subject matter expert advice on navigating challenges and creating long-term strategies to facilitate improvements in business processes and profitability. The first-of-its-kind marketplace offers three different subscription modules for commercial technology providers, making it accessible to businesses of all sizes and budgets. Launching in Arabic and English, the marketplace will bring value to an industry looking for a greater return on investment on current digital offerings. Ralph Melis, Co-founder of ExploreTECH said: “Our goal is to drive a new era of digital transformation across the industry by positioning our platform as the go-to marketplace of the future. By creating such a unified platform, we are enabling a new kind of digital strategy development for users and providers alike.” ExploreTECH taps into a major gap in a sector which is increasingly dependent on effective digital strategies. The user-friendly format allows businesses to gain the maximum benefit from the platform with the easiest assimilation possible. “The feedback we hear is that there is a massive need for a single entity that can act as a medium for accessible and credible tech solutions that can form part of a continuous and consistent strategy for businesses to extend their reach and connect more effectively with their target audiences.” says Antoine Medawar, another co-founder of ExploreTECH. ExploreTECH is creating …
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