In a significant move poised to redefine the Saudi Arabian tourism landscape, ELAF Group, a leader in the Kingdom’s travel, tourism, and hospitality sector, announced a strategic partnership with global destination management trailblazer, EXO Travel Group. This collaboration will lead to the inception of EXO Saudi Arabia, a venture designed to amplify the allure of Saudi Arabian tourism on the global stage. The historic contract was signed by key representatives from both organizations in the historical district of Jeddah, amidst a host of distinguished personnel from the Ministry of Tourism, Elaf’s directorial board and executive team, and delegates from SEDCO Holding. This agreement not only embodies the consummation of an earlier pact between Elaf and EXO but also aligns seamlessly with Saudi Vision 2030, aiming to bolster tourism influx into the Kingdom and cultivate sustainable growth in this pivotal sector. EXO Saudi Arabia’s genesis signifies ELAF Group’s ambition to craft a reputable destination management organization, fueled by a synergy of expertise, robust global alliances, and an unyielding commitment to provide innovative travel experiences, state-of-the-art technology, and sustainable travel practices. Dr. Abdulraouf Mohammad Mannaa, Chairman of the Board of Directors at ELAF Group, commented on this occasion by saying: “Our key priority is to contribute to the development of Saudi Arabia’s tourism sector in line with the goals of Saudi Vision 2030. We have been working towards forging long-standing relationships with leading international tourism companies and agencies to boost this sector and attract more tourists, further positioning KSA as a leading global destination that provides exceptional experiences that satisfy the needs of visitors from across the globe. The partnership contract signed with EXO Travel to establish EXO Saudi Arabia is a …
Read More »Dubai Fountain to premiere with Korean pop song on Jan 16
The Dubai Fountain is set to add the Korean pop song, ‘Power’ from the popular Korean boy band EXO to its list of melodies. The song’s inauguration will take place on January 16, 2018. In addition to key media representatives from UAE, GCC, China and South Korea, influencers and fans as well as EXO members and organisers are expected to watch the premiere of the song played at the fountain. “We are thrilled that visitors to The Dubai Fountain will be entertained with EXO’s latest song. Dubai is at the crossroads of the world and it’s only fitting that a major Asian group’s music should become an integral part of one of the most visited attractions in the city.” said Issam Kazim, CEO, Dubai Tourism. Ahmad Al Falasi, Executive Director – Group Operations, Emaar Properties, said, “Our goal with The Dubai Fountain is to engage every visitor and offer them a memorable time through spectacular performances set to world-famous songs. The rhythmic swaying of the fountain to the beats of Power will be a delight for all, especially for fans of K-Pop.”
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