eDreams ODIGEO expands its leading flight content platform through strategic technology agreement with Travelport – With this deal, Europe’s largest online travel company and the second largest flight retailer in the world signs a strategic agreement with Travelport, a worldwide leader in travel retail – Using the next-generation Travelport+ platform, eDreams ODIGEO will offer customers more choice in airline routes, including unique carrier content and unique ancillary services – The agreement is part of eDreams ODIGEO’s business strategy to further strengthen its leading offering in a post-COVID world Barcelona. The platform’s retailing and merchandising capabilities will offer eDreams ODIGEO customers more flexibility and choice in their bookings, allowing them to create tailored routes which meet their exacting requirements. The customer-centric approach is also poised to benefit the business’ airline partners. The agreement sees two travel-tech heavy weights join forces to drive innovation across the industry. eDreams ODIGEO is a technology-led business with one of the largest development teams in the European travel industry. The business is transforming the online travel booking experience with innovative products, it also boasts industry-leading capabilities in machine-based learning. Today, eDreams ODIGEO leverages its leading Artificial Intelligence capabilities to generate over 45 billion daily predictions to anticipate customer needs and travel demand. Travelport+, in turn, represents a multi-year investment by Travelport to accelerate industry innovation in multi-source content distribution, travel retailing and value generation. The combination of these leading technology capabilities will result in unparalleled benefits for travellers and increased competitiveness for both businesses. Javier Bellido, Air Content Strategies Director at eDreams ODIGEO said, “The addition of Travelport’s leading travel retail system into our flight content platform is yet another example of how the business is …
Read More »