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Dubai Tourism partners with Marriott International

As Dubai further consolidates its strategic partnerships in the domestic and international markets in the post-pandemic period, Dubai’s Department of Tourism and Commerce Marketing (Dubai Tourism) has highlighted the pivotal role played by global hospitality partners in accelerating the city’s tourism recovery. At a meeting with the General Managers of Marriott International hotels in Dubai, Issam Kazim, Chief Executive Officer of Dubai Tourism referred to the critical support provided by Marriott in showcasing the city as a safe must-visit destination, further instilling confidence among global travellers. During the meeting, Mr. Kazim recapped the efforts made by stakeholders and partners like Marriott International to help bring about industry stabilisation, and also shared a positive industry overview underlined by the steady growth in international visitation and high occupancy levels in the first seven months of 2021. He highlighted the fact that Dubai was ranked second globally ahead of London and Paris in terms of hotel occupancy with hotels enjoying 61% average occupancy levels from January – July 2021. Mr. Kazim also emphasised the importance of leveraging all efforts to attract more international visitors, especially benefiting from the Expo 2020 Dubai and the UAE Golden Jubilee celebrations. With the hospitality sector employing a local and expatriate workforce that boasts unrivalled service excellence, Dubai Tourism also stressed the need for hotels to use the Dubai Way online platform created by the Dubai College of Tourism, which is aimed at ensuring that hotel staff impart standardised information and instructions and provide exceptional guest relations. Issam Kazim, CEO, Dubai Tourism, commented: “The growing industry momentum is the result of a robust strategy that was developed to manage the pandemic under the visionary leadership and guidance of …

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