The Tourism Authority of Thailand (TAT) has appointed a golf ambassador to promote the country as a leading golf destination. With over 260 world class golf courses in the country, TAT hopes to attract more golfers from the Middle East to enjoy their different courses. Thongchai Jaidee, a professional Thailand golfer ranked at number 54 will be the brand ambassador for the next year. During this period of time he will work very closely with the tourism board of Thailand in order to attract more “golfing visitors” to the destination. Chattan Kunjara Na Ayudhya, Deputy Governor for Marketing Communications TAT stated, “The brand ambassador partnership with Thongchai Jaidee will help achieve a key strategic objective to better link tourism and sports and increase the number of long staying, high spending visitors from the Middle East and Europe. Thailand has over 260 world class golf courses nationwide, with superb facilities and services including experienced, friendly caddies, wonderful accommodation and excellent side activities, such as shopping and spa treatments. Thailand also holds many international golf tournaments every year including Honda LPGA Thailand 2017 will be hosted on February 23 to 26, 2017 at Siam Country Club Pattaya Old Course which attract a large number of professional players and spectators.”
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