Cruise Saudi, the company facilitating the development of the cruise industry in Saudi Arabia, has confirmed that it has become a member of the World Travel & Tourism Council (WTTC). Launched in January 2021 at the Future Investment Initiative (FII), Cruise Saudi has made rapid progress in its mission to bring a global cruise industry to Saudi Arabia a new component of the country’s tourism plan outlined in the landmark Vision 2030 program. The company has already worked together with stakeholders such as the Saudi Port Authority MAWANI to guide the construction of a new cruise terminal at Jeddah Islamic Port, Saudi Arabia’s largest port. It has signed agreements with several leading global cruise operators to bring their ships to Saudi waters. MSC Bellissima, owned by MSC Cruises, the world’s largest privately owned cruise line, and luxury liner Scenic Eclipse, have both been sailing the Saudi coastline during the summer season. The membership of WTTC, which advocates for the development of the travel and tourism sector as a driver of sustainable economic growth, will further establish the Saudi cruise industry just as international leisure travel begins to resume following the COVID-19 pandemic. Joining the Council will allow Cruise Saudi to better shine a spotlight on the year-round potential of the Saudi market to tour operators, travel agents and cruise lines, in addition to sourcing key data on international travel trends and learning from the best practitioners in the global cruise sector. Saudi Arabia certainly has an enviable and as yet largely undiscovered tourist proposition for international cruise passengers to explore – whether as a stop on a wider regional itinerary or a destination in its own right. The crystalline waters …
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