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The Jamaica Tourist Board (JTB) recently hosted its first-ever Discover Jamaica Webinar for travel trade professionals in the GCC region, marking a significant step in promoting Jamaica as a premier destination to this key market. The event, held in collaboration with JTB’s GCC trade representative office, Buzz Travel Marketing Middle East, attracted an impressive registration of over 400 travel trade professionals from across the region. The webinar featured insights from Torrance Lewis, Jamaica Tourist Board’s District Sales Manager, alongside expert presenters from Buzz Travel Marketing. Participants were introduced to Jamaica’s world-class tourism offerings, highlighting the island’s luxurious resorts, vibrant culture, adventure experiences, and authentic culinary delights. “Together with our team on the ground, engaging with the GCC travel trade through this webinar highlights our commitment to building meaningful connections in the region. By showcasing Jamaica’s luxurious accommodations, rich cultural heritage, and thrilling adventures, we aim to position our island as a top-tier destination for GCC travelers seeking unforgettable experiences,” said Donovan White, Director of Tourism of Jamaica Tourist Board. “The Discover Jamaica Webinar demonstrates our dedicated efforts to establish Jamaica’s presence in the GCC travel market. It provided an ideal platform to present the diverse tourism offerings of the island, that is tailored to the GCC audience with its appreciation of extraordinary travel experiences, exclusivity, and rich culture,” said Torrance Lewis, District Sales Manager of the Jamaica Tourist Board. To close the event, a raffle was drawn among attendees, with the grand prize valued at AED 19,000. The package for two included stays at the prestigious Round Hill Hotel and Villas and Half Moon Resort, access to VIP Attractions Lounge in Montego Bay Airport, meet-and-greet services, a catamaran cruise, and …

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