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The First Group announced the successful completion of another remarkable project – The First Collection Waterfront Dubai. Located on the Canal Boardwalk in Business Bay, the new property will be the third in the collection and is scheduled to open its doors in Q4 2023. The First Collection Waterfront will feature 327 rooms and suites. Its rooftop pool will offer panoramic vistas of Dubai’s renowned landmarks, including the iconic Burj Khalifa and the picturesque Dubai Canal. This achievement marks a significant milestone in expanding The First Group Hotels portfolio and underscores the continuous growth of its homegrown hotel brand, The First Collection. Within The First Collection brand, there are already two established hotels – The First Collection at Jumeirah Village Circle and The First Collection Business Bay. Together, these hotels welcome approximately 850,000 guests annually, hailing from diverse countries including KSA, Oman, Qatar, Kuwait, Bahrain, UK, Russia, France, USA, and Italy. In 2022, The First Collection hotels achieved a remarkable feat by being the only Dubai establishment to be recognized among the world’s finest hotels by Trip Advisor. Furthermore, The First Collection at Jumeirah Village Circle has secured an impressive position within the coveted ‘Top 10 Hotels in Dubai’ on Trip Advisor’s esteemed list, specifically claiming the noteworthy #5 spot. “We are thrilled to introduce The First Collection Waterfront, a remarkable addition to our portfolio. This milestone not only signifies our unwavering dedication in providing unparalleled hospitality experiences, but also mirrors our determination to elevate the reach of our brand. At The First Group, our mission is to optimize the performance of each property under our care, seamlessly adapting to changing market trends, and creating exceptional experiences for our guests,” …

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