Tag Archives: be Happy

The UAE Ministry of Economy (MoE) has launched the first phase of its ‘Be Happy – Visit UAE’ application as part of its featured initiatives for UAE Innovation Week 2016 at the Tourism Innovation and Transformation Forum 2016 organised by the Ministry and held on November 23, 2016, at the Westin Hotel in Dubai. The application is the first of its kind in the UAE and was developed to measure the satisfaction of visitors and tourists during their stay. Its interactive features enable users to indicate their satisfaction and happiness depending on their location. The tool was developed using the latest Internet Bot technology. It provides visitors with an overview of touristic sights and updates on the features, services and purposes of the touristic sector. Additional interesting information on the UAE are provided as well. The application facilitates live chats and interactive discussions for visitors to express their needs and introduces touristic services and products that can meet users’ requirements. The application’s user-friendly interactive platform features an avatar of an Emirati character, designed to represent the Bot character which assists the tourist. Through the app, users can explore the country’s various touristic destinations and locate important sights, accommodations, hotels and restaurants aside from accessing information on the weather and touristic events across the UAE. H.E. Mohammed Khamis Al Muhairi, Undersecretary at the Ministry of Economy, explained that the launch of the app forms part of the Ministry’s ongoing efforts to integrate innovation into the country’s various vital sectors, particularly tourism which he said promotes sustainable growth and competitiveness. He added that such initiatives advance the Ministry’s vision of building a diversified and knowledge-based economy empowered by innovation and new technology. …

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