BPG has secured two more marquee brands from the leisure and tourism sector. Motiongate Dubai and Singapore Tourism Board are BPG’s newest clients, capping off a year that has seen the 40 year-old agency enhance its omnichannel client roster. In 2020, BPG bagged a vibrant cross-sector mix of new clients and projects spanning fintech, retail, technology, media, telecom, life sciences and FMCG. Following a competitive tender, BPG Dubai has been appointed the social media agency in the MENA region for Singapore Tourism Board, the lead development agency for one of Singapore’s key economic sectors. BPG will use its creative and digital media expertise to bring alive Singapore’s ‘Passion Made Possible’ brand promise. The holistic digital remit also includes managing Instagram and Facebook for Visit Singapore ME. BPG Dubai has also won the contract to manage the public relations for Motiongate Dubai, the largest Hollywood-inspired theme park in the Middle East and the flagship theme park in Dubai Parks and Resorts. Avi Bhojani, CEO, BPG, said, “BPG Group has a 40-year legacy and deep understanding of the region. We have had the good fortune of supporting iconic regional destination marketing brands like DSF, DSS, Jumeirah, and more. We have partnered in communicating milestone initiatives, which shaped regional and global perceptions. Armed with our clients’ trust, we look forward to leveraging our extensive experience in destination marketing to support Motiongate™ Dubai and Singapore Tourism Board with our insights, refreshed digital skill sets and innovation.”
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