Tag Archives: ATM

GCC RevPAR across GCC rose by 5.4% in 2024 compared to 2023

According to the STR report, aggregated Revenue per Available Room (RevPAR) across Bahrain, Kuwait, Oman, Qatar, Saudi Arabia and the UAE last year rose by 5.4% compared to 2023, fuelled primarily by an increase in occupancy rates. In 2024, occupancy rates across the GCC reached 69.5%, surpassing the levels observed prior to the pandemic, underscoring the region’s successful efforts to establish itself as a world-class tourism and investment hub. The hospitality sector in the GCC is experiencing a strong resurgence, with new data compiled by STR on behalf of Arabian Travel Market (ATM) revealing significant growth across the region in 2024. Key government initiatives, notably Saudi Vision 2030 and the UAE’s ‘We the UAE 2031’ campaign have played a pivotal role in this transformation by promoting economic diversification, enhancing infrastructure, and elevating the overall tourism experience. These efforts aim to boost occupancy and establish the GCC as a competitive player in the global tourism landscape. The research also found that Average Daily Rate (ADR) grew by 2.4% in the GCC last year, with the luxury hotel rooms segment significantly contributing to ADR growth. The region has added more than 35,000 hotel rooms over the last 10 years, with 19% of rooms now belonging to the luxury category, growing from 16% a decade ago. STR’s report suggests that hotel rooms under all phases of development will continue to be dominated by the luxury segment, stating that with more than 33,000 rooms under development, Saudi Arabia alone has more luxury rooms in the pipeline than currently exist in the country. Commenting on STR’S latest research, Danielle Curtis, Exhibition Director ME, Arabian Travel Market, said: “Luxury hospitality continues to be a driving force …

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Global events market to surpass $2.5 trillion by 2035, IBTM@ATM offers a brand-new gateway to the business events sector

With the global events industry projected to register a compound annual growth rate (CAGR) of 6.8% during the period 2024-35. According to Allied Market Research, the global events industry looks set to register impressive growth over the coming decade, with the total market value on course to pass $2.5 trillion by 2035. Conferences, trade shows and exhibitions are indispensable for many businesses, offering a vital opportunity to increase their visibility and meet clients and partners face-to-face. Research shows that corporate events, in particular, continue to support millions of jobs worldwide, delivering a staggering $1.6 trillion in global GDP annually. In Dubai alone, the meetings, incentives, conferences and exhibitions (MICE) segment grew by 25% in 2023, making ATM 2025 the ideal launchpad for IBTM@ATM. IBTM@ATM will provide a gateway to the lucrative business events sector throughout the 32nd edition of Arabian Travel Market (ATM), which will take place at Dubai World Trade Centre (DWTC) from 28 April to 1 May 2025. Danielle Curtis, Exhibition Director ME, Arabian Travel Market, said: “This year’s theme of enhanced connectivity is particularly relevant to the evolving business events sector, which thrives on strategic partnerships, knowledge exchange, and innovation. Through IBTM@ATM, we are strengthening our commitment to adding value to our exhibitors and attendees by creating a dynamic community where suppliers and buyers can engage in meaningful networking, business exchange sessions, and a high-impact content programme. By leveraging our unique insights, we aim to facilitate connections and unlock new opportunities that drive long-term growth within this thriving market segment.” IBTM@ATM will bring together suppliers and buyers from across the business events sector, connecting meeting planners, association buyers, professional conference organisers, incentive buyers, destination management companies (DMCs), …

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ATM 2025 to examine how shifts in technology and traveller behaviour can contribute to and benefit from enhanced connectivity

Key industry trends – including innovation, connectivity and customisation – will be front and centre at the 32nd edition of Arabian Travel Market (ATM), which will take place at Dubai World Trade Centre (DWTC) from 28 April to 1 May 2025. Each year, ATM addresses issues reshaping the international travel landscape, and 2025 will be no exception. In line with its theme, ‘Global Travel: Developing Tomorrow’s Tourism Through Enhanced Connectivity’, ATM 2025’s extensive conference programme and exhibition will explore how contemporary shifts in technology and traveller behaviour can both contribute to and benefit from enhanced connectivity. Commenting on the changing face of global travel, Danielle Curtis, Exhibition Director ME, Arabian Travel Market, said: “Connectivity through technology is obviously a key growth area in travel and tourism, but it is also about the seamless flow and interaction of people, goods and ideas, which support businesses worldwide. So, if you are looking to engage with the global trends, cultural shifts and traveller behaviours shaping the future of the tourism sector, there is no better place than ATM.” One of the trends expected to shape the market in 2025 and beyond is so-called nostalgia travel. From remakes of 1990s films to early 2000s music acts on tour, the pull of the past is strong for the Millennial generation. Many of today’s travellers, including those from the UAE, are seeking to reconnect with their youth by recreating special trips or childhood dreams. Some are also looking to connect with their own children by sharing nostalgic experiences in familiar places, providing myriad opportunities for enterprising travel companies. Sports and music tourism is also experiencing significant growth, with the former expected to be worth $1.33 trillion …

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ATM signs partnership with ICCA as international business events sector expected to reach US$1.5 trillion this year

Arabian Travel Market (ATM) announced a groundbreaking partnership with the International Congress and Convention Association (ICCA), expanding the business events sector at the 2025 edition of the exhibition. As the official Business Events Partner for ATM 2025, ICCA will lead sessions on the evolving landscape of global business events, including seminars focusing on the sector’s future and addressing key trends such as sustainability, digital transformation, and the integration of AI to enhance event experiences. Furthermore, ICCA will be responsible for facilitating the attendance of key international association buyers, showcasing the region’s diverse offer for event planners, and its capacity to attract large-scale congresses with the long-term outlook of contributing to the region’s economy and development. In addition, the Association will launch an exclusive government meeting ranking report at the show, providing critical data on the Middle East’s growing influence in the business events arena. The organisation has previously highlighted Dubai as the top city in the Middle East for association meetings in 2023 and Abu Dhabi in 2022. Danielle Curtis, Exhibition Director ME, Arabian Travel Market, said: “Our partnership with ICCA reflects our ongoing commitment to delivering exceptional value to the business events sector, which has always been a cornerstone of ATM. We look forward to leveraging ICCA’s global network and insights to deliver unparalleled value to our exhibitors and attendees as we explore the future of business events, particularly in the rapidly expanding international market.” The latest insights from the World Travel & Tourism Council (WTTC) show a strong recovery in the business events sector. Business travel spending is expected to surpass pre-pandemic levels in 2024, reaching a record US$1.5 trillion. Dubai has already secured 175 international business events in …

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Boutique Group to develop historic and cultural Saudi palaces into ultra-luxury hotels

Boutique Group  marks its first independent participation at the Arabian Travel Market (ATM) highlighting its commitment to redefining the luxury hospitality experience by transforming some of Saudi Arabia’s most iconic former royal residences, among other cultural and historic landmarks, into ultra-luxury hotels. Boutique Group also announced details of a new Memorandum of Understanding signed with ALTANFEETHI luxury concierge service to cooperatively exchange knowledge and expertise to develop and enhance guest experience at airports in the Kingdom of Saudi Arabia. Boutique Group’s portfolio includes the stunning Al Hamra Palace in Jeddah, known for hosting some of the world’s most prominent international public figures, the Red Palace in the heart of old Riyadh, which adorned the SAR 100 bank note and served as the home to the Council of Ministers for three decades, and the Aga Khan Award-winning Tuwaiq Palace, an architectural masterpiece inspired by Saudi Arabia’s iconic forts, tents and oasis landscape. Across its palaces, Boutique Group is dedicated to designing bespoke modern luxury offerings rooted in a strong sense of place, backed by strong partnerships and an authentic representation of Saudi’s vast heritage. “This year’s ATM theme explores gateways. This is particularly poignant for Boutique Group, because our properties are in essence a gateway to a new model of hospitality, and a more sustainable future. Inspired by Saudi Arabi’s rich heritage and powered by its talent, we are creating a gateway to a more resilient and diversified economy,” said Mark De Cocinis, Chief Executive Officer at Boutique Group. “We are also delighted to sign a Memorandum of Understanding with luxury concierge provider, ALTANFEETHI, and look forward to exploring more ways to collaborate on this remarkable new model of Saudi hospitality,” …

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Tourism Seychelles Middle East showcases its vibrant offerings for the region

Tourism Seychelles Middle East showcased its vibrant offerings and strategic collaborations at the Arabian Travel Market with nine partners led by Minister Sylvestre Radegonde, Seychelles Minister of Foreign Affairs and Tourism, the delegation underscored Seychelles’ commitment to enhancing tourism partnerships and opportunities in the Middle East. Minister Radegonde was accompanied by Sherin Francis, Principal Secretary, and Bernadette Willemin, Director General Marketing, who engaged in fruitful discussions and strategic initiatives throughout the event. Seychelles’ participation was further reinforced by the support of distinguished Destination Management Companies, such as 7° South, Luxe Voyage Holidays, Luxury Travel, Masons Travel, Ocean Blue Travel, Summer Rain Tours, along with renowned hotels including Berjaya Resorts Seychelles, Eden Bleu Hotel, Savoy Seychelles Resort & Spa, and Coral Strand Smart Choice Hotel. Ambassador Gervais Moumou, Seychelles resident Ambassador in Abu Dhabi, added diplomatic presence and support to the delegation. Highlights of the event included the signing of two Memorandums of Understanding (MOUs) with key industry partners. The first MOU was signed with Emirates Airlines, enhancing partnerships to strengthen connectivity and accessibility to Seychelles. The second MOU was signed with dnata Travel to foster joint collaborations and further promote Seychelles as a premier travel destination. Additionally, bilateral meetings with the Ministry of Foreign Affairs of the Republic of Maldives further strengthened regional collaboration and cooperation. Ahmed Fathallah, the Tourism Seychelles Middle East representative, commented, “This event provided an exceptional platform for Tourism Seychelles Middle East to foster existing relationships, explore new opportunities, and reinforce Seychelles’ allure as a premier travel destination. The engagement with key industry stakeholders and media have amplified our efforts to showcase Seychelles’ unique offerings and commitment to sustainable tourism.” The Arabian Travel Market served as …

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Emirates partners with travel ecosystem leaders and next-gen technology solutions providers to enrich customer experience

Emirates and Expedia Group have strengthened their decade-long partnership to provide travelers with an even greater value proposition through a wider selection of products and services. The partnership will see Emirates collaborating with Expedia Group to promote select strategic destinations on its platform, making it easier for travelers to seamlessly book their Emirates journeys. Additionally, more joint marketing campaigns will be implemented, leveraging data insights to optimize user experiences and drive engagement for Emirates on Expedia Group sites. As part of Emirates’ efforts to deliver an enriched customer experience across diverse platforms, engage with new consumer segments, and tap into premium traveler preferences, the airline has reaffirmed its partnership with Expedia Group and has signed agreements with tech solutions providers Huawei and Tap Payments on the sidelines of Arabian Travel Market. These partnerships align closely with the airline’s objective of continuously engaging with diverse consumer segments and audiences to provide exclusive benefits and value across a spectrum of travel touchpoints. Tap Payments Emirates is set to expand its Business Rewards partnerships by joining forces with Tap Payments, one of the largest fintech companies in the region. Tap Payments facilitates online payments across the region by connecting businesses with simple, secure, and unified payment experiences. A Memorandum of Understanding (MoU) was signed with Tap Payments on the sidelines of the Arabian Travel Market (ATM). Together, Emirates and Tap Payments aim to reach, engage with, and attract Tap’s extensive small and medium-sized enterprise (SME) customer base across the region, ultimately enrolling them in the Emirates Business Rewards Program. Additionally, Emirates will offer Tap Payments Rewards members the option of a seamless conversion and transfer of points from the Tap Payments Rewards program to Emirates …

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Arabian Travel Market 2024 sees 15% year-on-year growth, setting a new show record with more than 46,000 attendees across four days

More than 46,000 industry professionals from over 160 countries – including 33,500 visitors – attended the 31st edition of Arabian Travel Market (ATM), which concluded on 9th May 2024. This represents a 15% year-on-year increase in attendees compared to ATM’s landmark 30th edition, setting a new record for the show and demonstrating the strength, resilience and momentum of the global travel and tourism sector. In line with ATM 2024’s theme, ‘Empowering Innovation: Transforming Travel Through Entrepreneurship’, over 2,600 exhibitors gathered at Dubai World Trade Centre (DWTC) to explore the drivers behind industry growth and identify future opportunities within the global tourism sector. Danielle Curtis, Exhibition Director ME, Arabian Travel Market, said: “My colleagues and I are delighted that so many industry professionals from around the world were able to join us in Dubai to explore how innovation and entrepreneurship are shaping a more efficient, profitable and sustainable tourism sector for future generations. We are thrilled to have set a new show record, underscoring our position as the travel and tourism exhibition of choice as we continue to drive global growth within the industry.” ATM 2024 welcomed His Highness Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai and Chairman of The Executive Council of Dubai, who chaired a meeting of The Executive Council during the show. H.H. Sheikh Hamdan approved a series of major transport and tourism-related projects in line with the vision of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai. This year’s opening session saw policymakers from across the region explain how Gulf nations are working together to streamline the GCC’s tourism offering. The panel …

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GCC travellers recorded 128,745 overnight stays in Germany during the first two months of 2024

The German National Tourist Office (GNTO), along with 15 co-exhibitors representing cities, airports, and hotels, have successfully concluded another year at the Arabian Travel Market (ATM), underscoring Germany’s commitment to the Middle East’s largest travel and tourism exhibition. The annual gathering has proven crucial in reinforcing Germany’s ties with the GCC region, showcasing its diverse tourism offerings and sustainable travel initiatives. The Arabian Travel Market (ATM) serves as a cornerstone for the GNTO’s strategic outreach within the GCC region, connecting with travel professionals and decision-makers across the UAE and broader GCC. It provides a platform to foster valuable partnerships and allowing for engagement with potential Gulf visitors. Additionally, ATM offers invaluable insights into the region’s latest travel trends and preferences, enabling GNTO to tailor its marketing strategies effectively. During the four-day event, the GNTO showcased innovative marketing strategies focused on sustainability in the tourism sector. The GNTO’s engagement with partners and stakeholders underscored its commitment to sustainable practices, aligning with Germany’s rich cultural heritage and scenic landscapes to position the country as a prime destination for eco-conscious travellers seeking meaningful experiences. The significance of the GCC market to the German tourism sector was emphasised at the ATM, highlighting its role as one of the top three overseas source markets and its rapid recovery post-pandemic. Early 2024 statistics demonstrate the market’s resilience, with GCC travellers recording 128,745 overnight stays in Germany during the first two months alone. The robust growth trajectory underscores Germany’s enduring appeal as a preferred destination for GCC tourists. Another highlight of the event was the presentation of the Sustainable Tourism Journalist Award, recognising journalists whose work highlights the crucial connections between tourism and sustainability. A panel of …

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Tourism accounted for 809,000 jobs in the UAE last year, equivalent to 12.3% of national employment, and this figure is on course to rise to 833,000 in 2024

Tourism projected to account for 12% of UAE GDP this year, as GCC policymakers gather to discuss future of regional travel at ATM 2024. H.E. Abdullah bin Touq Al Marri, UAE Minister of Economy, noted the tourism sector’s growing contribution to the Emirates’ economy in his opening comments on ATM 2024’s Global Stage. “According to the World Travel & Tourism Council (WTTC), our tourism sector has been a dynamic force within our economy, contributing an impressive 11.7% to GDP [in 2023], amounting to AED 220 billion,” H.E. Al Marri told attendees. “For 2024, the forecast is set even higher, with an anticipated contribution of 12% to the [UAE’s] GDP, equating to AED 236 billion.” H.E. Al Marri’s speech was followed by a panel discussion between H.E. Khalid Jasim Al Midfa, Chairman of the Sharjah Commerce and Tourism Development Authority; H.E. Fahd Hamidaddin, CEO of the Saudi Tourism Authority; H.E. Azzan Al Busaidi, Undersecretary of Tourism at the Ministry of Heritage and Tourism in Oman; and H.E. Sarah Buhijji, CEO of the Bahrain Tourism and Exhibitions Authority. The session was moderated by Dubai Eye presenter, Richard Dean. Gulf-wide collaboration, ease of inter-regional travel and infrastructure development were placed under the microscope at Arabian Travel Market (ATM) 2024, which saw a selection of policymakers discuss the streamlining of the GCC’s thriving tourism industry. The 31st edition of ATM is being hosted at Dubai World Travel Centre (DWTC) until Thursday 9 May. During the in-depth discussion, the ministerial panellists explored the importance of inter-regional initiatives in elevating the GCC tourism industry to the next level, while striking the right balance between collaboration and competition between destinations and nations. The planned GCC Unified Tourist …

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