Amsaan has joined forces with MOTIONGATE™ Dubai to enhance the theme park experience for Deaf visitors. This partnership highlights a significant leap towards inclusivity in the entertainment industry, with Amsaan leading the charge in making theme park experiences accessible to everyone. Traditional methods of communication, such as printed signs or verbal instructions, are challenging for the local Deaf community and can lead to misunderstandings. This initiative introduces on-demand Emirati sign language for ride descriptions, safety guidelines, and park instructions, allowing local Deaf visitors to easily access essential information by scanning strategically placed QR codes linked to Amsaan’s dedicated platform with Emirati sign language videos. Deaf visitors will be able to navigate MOTIONGATE™ Dubai independently and make informed decisions about attractions, enabling a more self-reliant, barrier-free, and enjoyable experience. This project is not static; based on feedback from the Deaf community and park visitors, there will be continuous enhancement of these Deaf-friendly features. Vitalii Mykhalchuk, CEO of AMSAAN, stated “This partnership is not just about making a theme park accessible; it’s about fostering a culture of inclusivity. By combining technological innovation with a commitment to the Deaf community, Amsaan and MOTIONGATE™ Dubai are leading the way in transforming entertainment spaces into truly accessible experiences for everyone, setting a precedent for other industry players. With over 11 million Deaf individuals in the Middle East alone, this step will pave the way for more organisations to embrace inclusivity, creating a world where everyone, regardless of their abilities, can fully experience any entertainment.” The implementation process was a collaborative effort between MOTIONGATE™ Dubai and Amsaan, with local Emirati Deaf employees playing a crucial role in translating the text into Emirati Sign Language. Additionally, a quality …
Read More »Coral Beach Resort Sharjah, managed by Hospitality Management Holding (HMH), Becomes a Hearing Impaired Friendly Hotel with its New Amsaan Technology
Coral Beach Resort Sharjah, managed by Hospitality Management Holding (HMH), announced the launch of market leading AMSAAN technology to ensure that the visitors with hearing disability can fully enjoy their exciting services and facilities. Gulf People of Determination Information Technologies launched their new platform AMSAAN that allows hard of hearing guests to select any of the available sign languages on the tablet and immediately connect with an online interpreter. The first step, which has already been implemented, includes Ukrainian and Russian sign languages, with Arabic, British, and international sign languages to follow soon. ‘People with hearing disability can easily communicate with other hard of hearing people but communicating with the hearing world can be more complicated. Ensuring that our hotel is hard of hearing friendly and barrier free is very important to us. We are committed to removing those barriers, so that our guests with hearing disability receive the same high-quality, personalised service we deliver for all of our hotel visitors,’ commented Iftikhar Hamdani, Area General Manager – Northern Emirates. ‘More than 9% of the world’s population suffers hearing loss of varying degrees,’ added Mr. Vitalii Mykhalchuk, CEO of Gulf People of Determination Information Technologies. ‘Our company develops and implements complex IT solutions for deaf people and people with hearing loss that are easy to use. The key objective of AMSAAN software is to implement a distinctive approach for travellers who have hearing difficulties and promote tourism without barriers. Our global goal is to attract tourists with hearing loss from all over the world as well as to make the UAE as one of the most accessible and comfortable countries for the deaf people and we are delighted to have …
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