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The Ajman Department of Tourism Development (ADTD) signed a memorandum of understanding (MoU) with AM & RS Holdings. The primary objective of this partnership is to bolster tourism and cultural promotion in the Emirate of Ajman, thereby attracting more visitors to this unique destination. The momentous agreement was officially inked during WTM. This collaborative effort aims to elevate Ajman’s tourism and cultural appeal in the United Kingdom by exchanging knowledge and modern technologies. Both parties are committed to providing advisory services and mutual support to ensure the successful realization of the MoU’s objectives. A key facet of this agreement entails the establishment of a visually striking office in St. Anne’s Square, a prominent location in the city of Manchester, known for its high footfall. This strategic move will help orient visitors towards Ajman. Under the terms of the agreement, the Ajman Department of Tourism Development will engage in discussions with hotels and relevant stakeholders in Ajman in partnership with AM & RS Holdings to offer exclusive rates to visitors, enhancing their overall tourism experience. Close collaboration between the two entities will extend to mutual media and advertising promotions of upcoming activities and events, to showcase the beauty of Ajman and introduce the UK public to the rich culture and history of the emirate. His Excellency Mahmood Khaleel Alhashmi, Director General of the Ajman Department of Tourism Development, expressed his interest in this collaboration, emphasizing its significant positive impact on Ajman’s tourism efforts. He stated, “The signing of this memorandum underscores our commitment to bolstering Ajman’s reputation as a distinctive tourist destination. This partnership will play a pivotal role in achieving our goal by leveraging AM & RS Holding Company’s experience …

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