This month Dubai welcomed over 50 delegates from across the GCC in two familiarisation trips including travel and tourism industry VIPs and representatives. From January 12-14, Dubai Tourism hosted owners, CEOs and Managing Directors of the top travel and trade agencies from across the GCC. The VIPs represented leading regional travel companies including Al Muftah Travel, Marmul Travel, Yrbooking and Orange Travel. The trip gave the VIP guests and their families the chance to be amongst the first to experience the newly launched Dubai Parks and Resorts in its full capacity, as well as the opportunity to stay at the Marriott’s brand new Polynesian Lapita resort right in the heart of the parks. Dubai Tourism also held a private dinner for the city’s stakeholders to network with the 15 delegates from Saudi Arabia, Bahrain, Oman and Qatar. Other key industry partners included Emirates Airlines, Alpha Destination Management and GTA. With the GCC contributing 24 per cent of all visitors to Dubai from January – November 2016, it continues to be a key focus for the Department of Tourism and Commerce Marketing (Dubai Tourism). The VIP and industry familiarisation trips highlight the significance of GCC outbound travel to Dubai, and form part of the ongoing efforts of Dubai Tourism to promote the emirate’s tourism offering to each of the markets in the GCC. Hoor Al Khaja, Manager, China, International Operations at Dubai Tourism, added: “The GCC remains a key priority for us as a top source market for visitors to Dubai. We are also enhancing Dubai’s tourism offering further with new attractions like IMG Worlds of Adventure and Dubai Parks & Resorts which offer new and exciting experiences for visitors, not …
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