Starwood Hotels and Resorts Worldwide has entered Saudi Arabian market with its innovative Aloft brand with the opening of Aloft Riyadh. The property features 281 modern, loft-inspired guest rooms with the brand’s signature offerings, such as an ultra-comfortable plush signature bed and custom amenities. The hotel offers a variety of food and beverage outlets including Dish, an all-day dining restaurant; Re:fuel, a 24-hour grab & go for light meals; the brand’s signature w xyz lounge, the go-to hang out with a fun social vibe, serving handcrafted drinks and snacks and the trendy Crush rooftop pool café. Other features at the hotel include a well-equipped Re:charge gym and more than 220 M2 of meeting space across five Tactic rooms. Designed for today’s hyper-connected, tech-forward global traveller, Aloft continues to re-define the traditional hotel experience and strengthen its footprint in the Middle East, following the success of Aloft Abu Dhabi in the United Arab Emirates. Owned and developed by FAS Hotels, division of Fawal Al Hokair group, Aloft Riyadh offers a vibrant social scene in the dynamic city of Riyadh. “With a portfolio of more than 100 hotels in dynamic destinations around the globe, Aloft continues to be one of the fastest growing hotel brands and is set to open 12 more properties in the Middle East by 2020,” said Brian McGuiness, Global Brand Leader, Specialty Select Brands, Starwood Hotels & Resorts. Centrally located at the intersection of Riyadh’s main Olaya Street and Makkah Road, the hotel is in close proximity from the key government ministries, the shopping and restaurants of the downtown core, the National Museum and the Diplomatic Quarter.
Read More »Aloft debuts in Saudi Arabia
Aloft Hotels, a Starwood Hotels & Resorts brand, will soon launch its first hotels in Saudi Arabia with the 281-room Aloft Riyadh and 262-room Aloft Dhahran, both located in key city-centre locations. The hotels will also feature the country’s first-ever keyless entry system. Opening in July 2016, Aloft Riyadh will be led by General Manager, Sammy Gani. With over 20 years of hospitality experience, Gani takes on the new role following successful positions at The Westin Boston Waterfront and Sheraton Dubai Mall of the Emirates. Titus Rosier is the General Manager for the upcoming Aloft Dhahran, scheduled to open in August 2016. Rosier has been with Starwood in various Sales roles for over 11 years and was most recently Director of Sales for the two St. Regis properties in Abu Dhabi. The two Aloft hotels will also feature SPG Keyless — Starwood’s industry-first keyless entry system that enables guests to use their smartphone or Apple watch as a room key.
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