Almosafer revealed in its data insights collated from across the company’s consumer platforms during 2023, that over 40% of the total booking share comes from the domestic sector, with 83% of local travellers showing a preference for luxury accommodation options. The new domestic travel trends report was released by Almosafer during the 2024 Saudi Tourism Forum held in Riyadh. Saudi Arabia’s leading travel company (part of Seera Group), further revealed that Saudi travellers are showing a strong appetite for the diverse range of tourism offerings within the country, leading to impressive gains for the domestic tourism sector in 2023. With the average length of stay being two nights, the overall number of room nights for hotels have seen a 22% year on year growth in 2023 compared to 2022. A key player in the travel and tourism industry in the Kingdom, Almosafer is accelerating efforts to boost domestic tourism and promote Saudi Arabia as one of the top travel destinations in the region by facilitating unforgettable journeys and creating seamless travel experiences for consumers across its business and consumer portals. This is in line with Saudi Arabia’s ambitious Vision 2030 that aims to attract 150 million tourists annually by the start of the next decade, with half of its tourism demand to come from domestic travel. The new trends report has further highlighted that among the top growing destinations in the Kingdom, AlUla is the preferred luxury option, Jazan and Tabuk are winter favourites and Abha is a popular destination for families to spend the summer break. Riyadh, Jeddah, Dammam and Makkah & Madinah remain the most popular destinations in terms of room nights sold. The booking behaviour of Saudi …
Read More »