Tag Archives: ALFURSAN

SAUDIA unveils cutting edge AI powered innovations in “LEAP”

SAUDIA announced its participation in the third edition of the world-renowned technical conference “LEAP”, taking place from March 4th to 7th, 2024, at the Riyadh Exhibition and Convention Center. At this prestigious event, SAUDIA will unveil its latest digital initiatives, marking a new era in service excellence driven by cutting-edge artificial intelligence (AI) technologies and integrated connectivity solutions tailored to enhance the travel experience for all guests. Preparations have been finalized to welcome visitors at SAUDIA stand No. A02, offering an interactive experience where attendees can explore a range of digital projects aligned with the goals of Saudi Vision 2030. Key highlights include the debut of “Travel Companion”, an AI-powered virtual assistant designed to streamline booking processes, flight planning, and destination exploration, revolutionizing the travel experience. SAUDIA takes pride in being the first airline in the MENA region to pioneer this technology, offering attendees an exclusive opportunity to experience its beta version firsthand. Additionally, SAUDIA will showcase “GovClick”, an e-wallet service facilitating seamless government ticket issuance and after-sales services through a unified digital platform, with plans to expand to benefit corporations and individuals as well. The revamped digital experience of the “AlFursan” loyalty program underscores SAUDIA’s commitment to simplifying procedures, allowing guests to effortlessly manage rewards, track mileage activity, and upgrade membership levels with a single click. Moreover, SAUDIA will present its “Guest Care”, delivering swift and efficient solutions tailored to diverse operational scenarios, ensuring guests are promptly updated on flight details and disruptions. Manal Alshehri, Vice President of Digital Transformation at SAUDIA Group, emphasized the significance of SAUDIA’s participation in this international conference, held in the Kingdom, a hub for leading events across various sectors. She highlighted the pivotal …

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Etihad Airways codeshares with Saudia

Etihad Airways and SAUDIA, announced a new reciprocal loyalty agreement, expanding on the existing codeshare deal between the two airlines. Members of the Etihad Guest and ALFURSAN programmes can now earn and redeem miles on flights across both carriers’ networks. Loyalty programme members from both airlines will also be able to earn Tier Miles and Tier Segments, helping them progress to the next tier level faster. In addition, members will be able to earn miles on Etihad and SAUDIA codeshare flights. Terry Daly, Executive Director Guest Experience, Brand & Marketing, Etihad Airways, said, “As the aviation industry begins to restart and guests return to the skies, this partnership strengthens the airlines’ commitment to growing inbound business and tourism in their respective markets. It complements Etihad’s existing codeshare agreement with SAUDIA and opens more destinations for Etihad Guest members to earn and spend their miles through travel.” Khalid Al-Bassam, Chief Commercial Officer, SAUDIA, commented, “We are pleased to strengthen our partnership with Etihad through this latest agreement, which further builds on our shared history of successful collaboration. By offering our guests more opportunities to earn miles we are bringing greater value, flexibility and convenience to their travel experience, which will help fuel growth in demand and contribute to our goal of enhancing the Kingdom’s aviation and tourism sectors.” The partners are also re-launching their codeshare cooperation beyond each other’s hubs. Under this extensive commercial partnership, which has seen more than 110,000 passenger journeys facilitated over the past two years, SAUDIA has added its ‘SV’ code to 15 destinations on the Etihad network in Saudi Arabia, Asia, the US and Europe. In addition, Etihad has added its ‘EY’ code to SAUDIA destinations …

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