Palladium Hotel Group continues its international expansion with the announcement of three new hotels for 2020. Representing an investment of more than 57 million euros, the Spanish hotel group is opening new properties in Spain and Italy next year with the aim of continuing to grow and strengthen two of its most important brands: Grand Palladium Hotels & Resorts and Palladium Hotels. They are also set to launch the three all-inclusive hotels next summer. Grand Palladium Sicilia Resort & Spa and Grand Palladium Garden Beach Resort & Spa are located on the Italian island of Sicily, and Palladium Hotel Menorca is situated on the Balearic Island of Menorca. Located on the beachfront of the traditional town, Campofelice di Roccella and close to Palermo and its airport, this ten-hectare resort will consist of two hotels namely Grand Palladium Garden Beach Resort & Spa and Grand Palladium Sicilia Resort & Spa. Palladium Hotel Group has partnered with investment and asset management firm Azora in a joint venture to invest in the European holiday hotel sector. As part of this strategic partnership, a 31 million euros investment is funding the renovation and development of this new Sicilian resort. Inspired by the true essence of Menorca and the Mediterranean Sea, Palladium Hotel Menorca will open in summer 2020 following a 26-million-euro investment. It will be the second property under the Palladium Hotels brand to open outside of Ibiza, following the opening Palladium Hotel Costa del Sol in July 2019. Abel Matutes Prats, CEO, Palladium Hotel Group states, ” These openings represent a very important investment for the company with which we seek to continue growing and improving our products and services, but they also …
Read More »Palladium Hotel Group to be official sponsor of Real Madrid Basketball
Palladium Hotel Group will be the new official sponsor of Real Madrid Basketball. The Santiago Bernabéu stadium hosted the presentation of the agreement in the presence of the President of Real Madrid C.F., Florentino Pérez, and the CEO of Palladium Hotel Group, Abel Matutes Prats. The agreement, whereby Palladium Hotel Group will sponsor the shirt of Real Madrid Basketball’s first and second team, was confirmed with the signature of the directors and will be in force for the next three sports seasons. Perez referred to the agreement, “Today is a very important day for our basketball section. We link the real Madrid name to a prestigious company that will help us to be stronger and face new challenges in a stage that is already historic for our basketball team.” Prats stated, “Today is a historic day for Palladium Hotel Group and we are immensely proud of the trust that Real Madrid has shown in us. It’s a privilege to be associated with a club such as this one, and to do it with a legendary team like the basketball team”. Palladium Hotel Group’s sponsorship agreement with Real Madrid Basketball shows the great expansion of the group in recent years, as well as the efforts to reposition its brands and their identity. Due to this sponsorship agreement, the hotel group’s logo will appear on the official polo shirt of Real Madrid Basketball´s first team, both for the players and the technical team, as well as on the club’s kit. All these new designs will be available from September 18th in the official stores of Real Madrid, Adidas and other authorised establishments.
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