Tag Archives: 6 million visitors

Chinese exhibitors and travel professionals are making a welcome return to Arabian Travel Market (ATM) 2023 which is being held at the Dubai World Trade Centre (DWTC) for its 30th edition from 1-4 May, for the first time in three years. China lifted its covid-related travel restrictions on 8th January 2023, allowing Chinese tourists to travel abroad, without having to quarantine upon their return.  Bookings for overseas travel during Chinese New Year, soared by 540% compared with the same period in 2022, according to data from the Chinese travel site Trip.com. Furthermore, in a CNN report, Steve Saxon, a partner at McKinsey, based in Shenzhen,  predicted the Chinese outbound market would recover to around six million per month by the summer of 2023, driven in part by the pent-up demand especially from young, affluent Chinese. Danielle Curtis, Exhibition Director ME, Arabian Travel Market commented, “China became the world’s top source market in 2019, with 155 million tourists spending more than $250 billion overseas. However, its isolation from the global market over the past three years has set the industry back by an estimated $840 billion, equivalent, to 16% of the $1.7 trillion spent annually on global tourism, according to UNWTO.” Dubai received almost one million Chinese visitors in 2019, which was an increase of over 15% compared with 2018. And while the 154,000 Chinese visitors Dubai welcomed over the first 11 months of 2022 was down 83% compared to the same period prior to 2020, it was up 115% year-on-year, which bodes well not only for Dubai, but also for the wider Middle East tourism sector. Popular destinations such as Dubai, Saudi’s AlUla, Egypt and Jordan, which have consistently marketed …

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