The official opening ceremony of the 17th edition of ITB Asia, Singapore was graced by Alvin Tan – Minister of State for Culture, Community and Youth of Singapore, Mario Tobias- CEO Messe Berlin and David Ruetz – Senior Vice President, Messe Berlin, reported TravTalkME as media partner of the event. Bringing together over 85 tourism organisations and convention bureaus from across the globe, the 17th edition of ITB Asia promises to be the most expansive and diverse yet. The 3-in-1 show features a 75% increase in African exhibitors and 25% growth from Europe. This year, attendees will gain insights from 160 expert speakers and 100 sessions across three conference tracks, all centered on the theme “Innovating for Tomorrow: Strengthening Future Resilience in Travel and Tourism.” Co-located with MICE Show Asia and Travel Tech Asia, ITB Asia, ‘Asia’s leading travel trade show’ opened its doors today at the Sands Expo and Convention Centre in Marina Bay Sands, Singapore. Over the next three business days, travel industry professionals will be able to look forward to the largest and most diverse exhibition event and conference programme to date. Spanning across three massive halls, ITB Asia and MICE Show Asia will showcase a diverse range of exhibitors from destinations, attractions, airlines, hotels, cruises, and the MICE industry. Meanwhile, Travel Tech Asia will host the latest travel technology suppliers and startups in an additional hall dedicated to Travel Technology companies, displaying their most innovative tech solutions. With over 85 tourism organisations and convention bureaus, a 75% growth in African representation, and a 25% increase from Europe, the event will offer attendees unmatched opportunities to explore new markets, build partnerships, and gather key takeaways for business …
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