Sharjah Commerce and Tourism Development (SCTDA) has revealed at the Arabian Travel Market 2018 that Sharjah hotels recorded an occupancy growth rate of 70 per cent in 2017, indicating an exponentially rising number of regional and global travellers visiting the emirate.
Commenting on the results, HE Khalid Jasim Al Midfa, Chairman, SCTDA, said, “Last year’s positive developments were the results of the initiatives to transform the emirate into one of the world’s leading family destinations in line with the directives of HH Sheikh Sultan bin Mohammed Al Qasimi, Member of the UAE Supreme Council and Ruler of Sharjah, and in support of Sharjah Tourism Vision 2021, which seeks to attract over 10 million visitors to Sharjah shores by 2021. Our intensive tourism campaigns hit its targets in 2017, further boosting the local tourism sector and enhancing its reputation at the local, regional, and global levels.”
He added, “Our strong performance last year helped catapult Sharjah into the ranks of the most innovative and competitive cities in the world. Our continuing achievements and successes are proof of the emirate’s capability to provide an exceptional travel experience as well as high potential to attract tourists from around the world. Furthermore, Sharjah is famous among travellers who want to explore ancient monuments, with visitors from Russia, China, and different parts of the globe descending on the emirate to experience its beauty and rich traditions. All of these are helping drive our economic, social, cultural, and environmental growth.”