The Saudi pavilion participating in Expo 2025 Osaka in Japan has announced an unprecedented cultural and artistic program encompassing more than 700 events to introduce visitors to Saudi Arabia’s rich heritage, mega projects and various economic opportunities. According to SPA, the Saudi pavilion at the expo will present Saudi Arabia’s past, transformational journey and vision for a sustainable and prosperous future. It will include a wide range of performances, such as traditional arts, classical music and fashion shows.
Saudi chefs will present a mix of flavours inspired by different regions of the Kingdom, and Saudi musicians and artists will perform daily to highlight the Kingdom’s rich cultural heritage.
A dedicated area for prominent figures will host various sessions and display a series of presentations to inform companies and investors of all the economic opportunities available in the Kingdom.
More than 200 selections of souvenirs will be displayed in the gift shop, each a testament to authentic Saudi craftsmanship.
Visitors from around the world will learn about AlUla City, located in north-west Saudi Arabia, which is home to dramatic desert landscapes, spectacular rock formations and some of the Middle East’s most significant ancient sites.
Major Saudi projects will be highlighted, including NEOM, the land of the future; THE LINE, the 170-kilometre-long city that will be the future of urban living; Oxagon, which is redefining the traditional industrial model; and Trojena, the mountain resort of NEOM.
The pavilion will also showcase aspects of ‘Green Riyadh,’ a revolutionary project that aims to transform Saudi Arabia’s capital into a green oasis by planting 7.5 million trees by 2030. This project aims to place Riyadh as one of the world’s top 100 most livable cities.
It will also highlight the Reefscape Restoration Initiative, launched by the King Abdullah University of Science and Technology (KAUST). This initiative seeks to conserve, enhance, and restore 100 hectares of coral reefscape in the Red Sea and design and build the world’s largest Coral Nursery at Jeddah beach, with an expected coral production of 400k per year.
General Commissioner of the Saudi Pavilion Othman Al-Mazyad said: “We look forward to enabling visitors of the Saudi pavilion to learn about the Kingdom, its traditions, journey of transformation and vision for a sustainable future.”
Relations between Saudi Arabia and Japan have been continuously growing, thanks to the Saudi-Japanese Vision 2030. The Saudi Pavilion at Expo 2025 Osaka will allow companies and investors from Japan and worldwide to learn about the Kingdom’s various opportunities, aiming to forge new partnerships and expand existing agreements.