The Papua New Guinea Tourism Promotion Authority recently signed a memorandum of understanding with a Dubai-based marketing and representation company to promote and market PNG’s tourism industry in the Gulf and Middle East regions.
Minister for Tourism Arts and Culture Isi Henry Leonard and the chief executive officer of Across Borders Travel, Fabian Fernandes, signed the MoU in Dubai – UAE. The signing was witnessed by TPA chief executive officer, Eric Mossman Uvovo, and TPA director marketing, Alice Kuaningi.
Minister Leonard said Papua New Guinea’s tourism industry has never penetrated the tourism market in the Middle East and that the MoU was a break through, and hopes that a market from the Gulf region can be secured. He said PNG’s participation at the Dubai World Expo2020 would provide the leverage to effectively market PNG as a tourism destination in light of the opening of international borders.
Across Borders Travel looks after the Gulf Cooperation Council (GCC) which is a political and economic union of Arab states bordering the Gulf. GCC was established in 1981 and its members include the United Arab Emirates, Saudi Arabia, Qatar, Oman, Kuwait and Bahrain.
Established and registered in 2013, Across Borders Travel is a Preferred Sales Agents(PSA) for 7 Cruise Companies and 11 Destination Management Companies(DMC’s) around the world.
Under the MoU, Across Borders Travel will provide tourism and marketing advice to TPA, and support in providing information about travel and tourism, and any related information throughout the United Arab Emirates, the Middle East and Arab region to TPA.