Lumi and CarTrust partner to enhance used car sales customer experience

Lumi has partnered with CarTrust , a pioneering Auto-Tech company in Saudi Arabia that specialises in car inspection and delivering detailed examination reports for used car sales. The partnership aims to enhance user experience for Lumi’s used car sales customers and increase their confidence in buying cars that have been inspected by a well-known third party provider in the field. As part of the new partnership, CarTrust will inspect Lumi’s used fleet vehicles that are for sale. During Phase 1, CarTrust will inspect a total of 1600 cars and aim to certify 9000 vehicles by the end of 2024. Lumi’s new procedure will ensure that sales activities run smoothly, whether through financing companies or banks.

Suliman Alrobish, UCS Director, Lumi, said; “Lumi’s used car sales segment has been an integral part of the company’s ambitious growth strategy and our collaboration with CarTrust will go a long way towards elevating customers’ confidence and trust in our well-maintained fleet of vehicles. We have always placed great premium on ensuring a seamless and quality experience for our customers and by aligning ourselves with a digital platform, we will no doubt be able to add more value to our services.”

Ammar Toonsi, Founder and CEO, CarTrust added; “This partnership represents an important step in our CarTrust journey and assures our ongoing commitment to providing the best services to our customers. The combination of CarTrust’s expertise in vehicle services with Lumi in delivering these services aims to enhance the quality of the used car market in the region.”

One of the leading service providers in Saudi Arabia, CarTrust specialises in digital vehicle inspections and evaluations tech platforms using artificial intelligence, machine learning and computer vision in addition to warranty and certifying pre-owned vehicles programs. They service retail and corporate customers through advanced technology systems combined with human, mechanical, and technical expertise.

The partnership with CarTrust will enable Lumi to further enhance its services in the used car auction segment allowing potential buyers to inspect vehicles in Lumi’s showrooms in Riyadh, Jeddah, and Dammam before making a purchase. Now potential buyers can enjoy the seamless digital experience of purchasing their desired vehicle which comes with the added value of being certified and supported by a third party inspection team.

Lumi’s used car sales segment plays a key role in the company’s ambitious growth strategy that involves a 360-degree move from rental and leasing to used car auction. It enables the operation of a young rental and leasing fleet across 41 locations, providing customers access to the latest vehicles at competitive prices.