Tourism Breaking News
Arabian Travel Market (ATM) has confirmed that Dr. Taleb Rifai, Chairman of the International Tourism & Investment Conference (ITIC) and former UNWTO Secretary-General will host a virtual summit as part of ATM Virtual. The summit, which is titled ‘Restructuring to Attract Sustainable Development and Customers in the New World Order’ will take place on Wednesday June 3 between 12.15pm – 1.45pm GST (9.15am – 10.45am BST). The session will examine sustainable investment measures for the Middle East travel and tourism sector and the strategies to restore travellers’ confidence post-pandemic.
“We are living in unprecedented times for the tourism industry, which is facing its toughest challenge ever. Stay home means no travel, and no travel means no tourism. This ITIC summit is vital at this critical time and I am therefore pleased to be part of ATM Virtual, who I commend for facing the challenges and ensuring the industry is in direct contact during these difficult times,” said Dr. Rifai.
The panel discussions will also focus on the part governments must play in helping sector recovery, the expectations of the industry going forward, and how travel and tourism businesses can plan for their financial future.
Danielle Curtis, Exhibition Director ME, Arabian Travel Market, said, “We are delighted to be working with ITIC to reflect on the financial impact COVID-19 has had on the tourism sector and to garner their insights and advice on strategies to restore visitor confidence and how the industry can begin to recover during these difficult times.”
“We must all think together, out of the box, and imaginatively. This is our real historic test. The Middle East has proven in the past that it is robust and can bounce back. I am saddened by what we are living through but optimistic that the recovery will be positive,” concluded Dr. Rifai.
