Emaar Hospitality Group announced that it will open four new hotels in Dubai under its premium luxury Address Hotels + Resorts and upscale lifestyle Vida Hotels and Resorts, this year. Further, Rove Hotels, the joint venture of Emaar Properties and Meraas, will open a new hotel, further adding to the contemporary midscale hotel choices in the city. Two hotels will open under Address Hotels + Resorts – both in Downtown Dubai: Address Fountain Views and Address Sky View. The new hotels to open under Vida Hotels and Resorts are Vida The Hills and Vida Harbour Point. The new Rove Hotels property to welcome guests this year is Rove At The Park. All the hotels have commenced online booking and the response from guests is strong.
Chris Newman, Chief Operating Officer of Emaar Hospitality Group, said, “The five new hotel openings this year further cement our credentials and competencies as the leading homegrown hospitality provider, welcoming visitors from around the world with a diverse portfolio of hotels that meet their lifestyle aspirations. The new hotels also strengthen our role as the Official Hospitality & Hotel Partner of Expo 2020 Dubai, with the city gearing up to welcome over 25 million visits during the six-month period of the much-anticipated event. We are committed to supporting the Dubai Tourism Strategy to welcome 25 million annual visitors by 2025 through our robust portfolio of upcoming hotel projects and will also focus on expanding our geographic footprint through new hotel management agreements.”
The hotels to open this year are located in central locations and will appeal to both business and leisure guests, who seek refreshing hospitality experiences in Dubai, one of the world’s top 10 tourist destinations.