Dubai tourism launches multilingual audio tour guides

Dubai’s Department of Tourism and Commerce Marketing (Dubai Tourism) has collaborated with two digital tour apps to launch two new free Dubai tours that will help visitors discover and learn more about historic sites and landmarks in the city. The tours, titled ‘Metro Moments’ and ‘Al Fahidi Architecture Tour’, are available to download for free from the Apple Store and Google Play. Supported by GPS technology, both tours use audio narrations to guide visitors through Dubai, automatically progressing from one point of interest to the next in real time, depending on the user’s location. The pre-recorded audio is available in English, Chinese and German and each tour also comes in text form and is accompanied by a map to help with navigation.
Yousuf Lootah, Executive Director, Tourism Development and Investments at Dubai Tourism, said, “In accordance with the directives of His Highness Sheikh Mohammed bin Rashid Al Maktoum, UAE Vice President and Prime Minister and Ruler of Dubai, we are continually looking for ways to enhance the visitor experience in Dubai, ensuring it is a city that is accessible for all. The launch of these audio tours will help people from all over the world gain an enhanced understanding of Dubai.”