Dubai to welcome largest Arabian Travel Market

Now in its 24th year, the 2017 edition of Arabian Travel Market will take place at Dubai World Trade Centre from April 24-27. The exhibition will feature 2,600 exhibitors, 65 national pavilions, over 35 seminar and technology theatre sessions and anticipates 30,000 trade visitors getting together for four days of business networking opportunities, insightful seminar sessions and top level ministerial discussions. For the second successive year, organisers have added an extra hall, to accommodate extra demand, with over 150 countries represented, 65 national pavilions, and more than 100 new exhibitors set to make their ATM debut.
Simon Press, Senior Exhibition Director, ATM, said: “It is clear that the Expo 2020 project is driving growth throughout Dubai, as it aims to complete 160,000 hotel rooms in time to welcome an additional five million visitors over the course of the six-month event. However, the UAE and the GCC countries as a whole are looking towards tourism as a way of diversifying their economies away from their reliance on hydrocarbon receipts. The increasing trend is for an immersive style of tourism, which encompasses different areas of local life – culinary, culture, history, shopping, nature, sports, halal, theme parks, wellness and spa, medical tourism and sheer Arabic opulence – and can be the basis for a holistic travel experience, by connecting with a place rather than just making a visit. This growing trend is now on the radar of the region’s tourism chiefs as destinations face increased competition for their share of the more traditional travel segments. And it is very much on the radar of Arabia Travel Market 2017, which has adopted experiential travel as the main theme of this year’s event, integrating it across all show verticals and many activities, including focused seminars and roundtable events.”
Next year’s dates for ATM will be 22nd to 25th April stated Simon Press at the official press conference.