DOT Philippines conducts workshop to educate agents on new normal in ME

The Department of Tourism in the Philippines conducted a webinar with their trade partners to find out about two of the most important source markets for the Philippines; Middle East and India markets. Insights were shared about the Middle East by San Jeet Representative for Buzztravel and DDP Group who stated that Health is the new luxury and that Philippines should position themselves as a destination that will satisfy the clientele from Middle East to ensure their health and safety is the foremost concern and to share this information with the media, trade partners and those who are engaged in working together with the tourism sector. It was followed by Muzzammil Ahussain, Executive Vice President of Seera Group’s Consumer Travel Business Unit, spearheading the growth and development of Almosafer, Saudi Arabia’s digital-based omni-channel travel brand, and tajawal, one of the UAE’s top OTAs. He mentioned the importance of spreading the news and keeping the travellers updated with the various social media channels, influencers etc as most of the travellers from the Middle East will depend on recommendations from their friends and families who will share their experiences which will influence travellers.