Cruise Master launches Middle East’s first polar expedition forum

Cruise Master has successfully hosted the Middle East’s first-ever Polar Expedition Forum, setting a milestone for the region’s luxury adventure travel sector. The exclusive trade event, held at Shangri-La Dubai, brought together leading global expedition cruise brands and top Middle Eastern travel advisors. Designed as an industry-first platform, the forum highlighted the growing demand for polar exploration and its emergence as one of the fastest-expanding segments in luxury travel. The programme featured immersive product presentations, strategic networking sessions, and one-on-one business meetings, giving advisors the tools to better sell and promote polar voyages. Expedition brands including 66° Expeditions, Albatros Expeditions (soon to rebrand as Polar Latitude Expeditions), Celebrity Cruises, Oceanwide Expeditions, Silversea, and Swan Hellenic showcased their latest ships, itineraries, and sales strategies for the regional market. Ashok Kumar, Founder and Managing Director of Cruise Master, said: “Travellers today are seeking transformative journeys. Polar expeditions are not just about reaching remote destinations — they are about discovery, sustainability, and unforgettable memories.” An engaging panel, “Charting New Waters: Your Gateway to the Polar Expedition Market”, explored shifting traveller demographics and the unparalleled experiences awaiting in the Arctic and Antarctic.