Category Archives: NTO (National Tourist Offices)

Dubai’s Department of Economy and Tourism (DET) has launched a ‘Service Ambassador’ programme with the objective of improving the customer experience in Dubai and thereby reduce consumer complaints. The programme, developed by DET’s Commercial Compliance and Consumer Protection (CCCP) Sector and Dubai College of Tourism (DCT) in cooperation with the Dubai Festivals and Retail Establishment (DFRE) features a specialised course designed to assist employees in businesses and commercial groups elevate the quality and efficiency of their customer service. The Service Ambassador programme is part of a series of innovative initiatives being launched by CCCP to support business and enable merchants to maintain cordial relations with their customers. The course content will be offered online on DCT’s smart learning platform. Merchants can subscribe to the programme and trainees can log in and start learning from anywhere, anytime. Mohammed Ali Rashed Lootah, CEO of Commercial Compliance and Consumer Protection sector stated that the Service Ambassador programme has been meticulously developed to address the most important aspects defining customer happiness, including service quality, warranty obligation as well as merchant-consumer relations and interaction. “Shopping being a major factor in driving growth of tourism and retailing in Dubai, it’s important for businesses and all commercial outlets to maintain an exceptional level of customer service. The Commercial Compliance and Consumer Protection Sector and Dubai College of Tourism have jointly developed this programme drawing on our insights on the customer’s journey and expectations on shopping in Dubai,” Lootah said. Ahmed Al Khaja, CEO, Dubai Festivals and Retail Establishment, said: “Dubai continues to grow its reputation as a top retail destination globally through an integrated shopping experience that features a broad spectrum of dining and entertainment. The new …

Wego and Bahrain Tourism and Exhibitions Authority (BETA) launch a campaign to drive tourism to the country. Bahrain saw signs of recovery in the second half of 2021, which was impacted by the opening of King Fahad causeway. Wego and BTEA are working closely to attract more travelers to the country in line with the Government’s strategy for 2026 which aims to bring over 14.1 million tourists. The campaign will shed light on the things to do in the country for all types of travelers including solos, couples, and families as well as the key destinations to explore. It will be promoted on all Wego’s marketing channels and aims to convert searches to bookings. Mamoun Hmedan, Chief Commercial Officer and Managing Director, MENA and India, Wego, commented: “We continue to partner with tourism boards to promote tourism recovery and attract more travelers to the destinations in the new norm in 2022. We’re proud to collaborate with Bahrain Tourism and Exhibitions Authority. This partnership further strengthens our commitment to our customers to offer them the best destinations to visit.” Dr. Nasser Qaedi, the CEO of the Bahrain Tourism and Exhibitions Authority, said: “The launch of our partnership with Wego reinstates our drive to increase international footfall into the Kingdom and it comes at the right time as the island is filled with fantastic events and activities for tourists to enjoy.”  

Phoenix Marketing Services organised a special breakfast conference for travel trade from the GCC countries to introduce a country rich in heritage, culture and adventure – the beautiful Uzbekistan. The event, hosted by the National airline Uzbekistan Airways, was attended by Maksad Ikramov, Regional Manager, Gulf Countries and Shukhrat Mirsaidov, Head of Marketing & Network Strategy. Accommodation partner was Amirsoy, a beautiful mountain resort, represented by Davronbek Niyazov, Sales and Marketing Director, Amirsoy, along with Dolores Travel Group, a leading DMC headed by CEO Farkhad Rasulev. Uzbekistan’s Ambassador to the UAE, HE Abdulaziz Akkulov graced the occasion, along with Vladmir Jollibekov, Commercial Counsellor, Embassy of Uzbekistan. In his opening address, HE Abdulaziz Akkulov stated that the connection between the two countries mainly go back in time with its rich history, which places them as a must visit destination. The main fact is that both locals and residents of the UAE are able to travel with visa-on-arrival status, which is a positive sign in travel, as the visa is the first hurdle to discover any destination. Shukhrat Mirsaidov, Head of Marketing & Network Strategy, Uzbekistan Airlines, said that they are “very happy” to present the airline once again in the market and to be present at the Arabian Travel Market. “Most are not aware that we operate a direct flight seven days a week from Dubai and Sharjah connecting Uzbekistan with the Middle East,” he said. Davronbek Niyazov, Sales and Marketing Director, Amirsoy, shared, “We are bringing a unique product located in Uzbekistan, which is the winter and summer activity with skiing and the high luxury facility to stay in our resort which cater to larger families.” Farkhad Rasulev, CEO, Dolores …

Almosafer and The Tourism Authority of Thailand signed a Memorandum of Cooperation (MOC) to boost tourism between the Kingdom of Thailand and GCC countries. Almosafer’s consumer segment and The Tourism Authority of Thailand will work together to promote and develop quality tourism experiences in Thailand for travellers from GCC countries, with a focus on key niche markets including sport tourism, luxury tourism, and health and wellness tourism. Muzzammil Ahussain, Executive Vice President of Almosafer, said: “The signing of the Memorandum of Cooperation with The Tourism Authority of Thailand today is an important step in meeting the growing demand for tourism from the GCC to Thailand. This partnership will provide our consumers with the best experiences while strengthening ties between the Kingdom of Saudi Arabia and the Kingdom of Thailand. Thailand is an increasingly popular destination and we look forward to working together with The Tourism Authority to enable many visitors from the GCC to experience all that Thailand has to offer.” The MOC follows the announcement on 9 March 2022 permitting Saudi nationals to travel to Thailand which marked the end of a travel ban for nationals wanting to visit the popular Southeast Asian destination. Since the announcement, Almosafer has experienced huge growth in demand for travel from Saudi Arabia to Thailand with a 470% increase in demand compared to January 2022 and a 268% increase compared to February 2022. Thailand is currently a very popular international destination for visitors from the GCC, especially from Saudi Arabia and Kuwait where Thailand ranks in the top 5 and top 9 international destinations respectively. During the month of May to date, searches for Thailand on Almosafer’s platform grew by 1100% in Saudi …

Emirates reaffirmed its partnership with Mauritius by signing a Memorandum of Understanding (MoU) with Mauritius Tourism Promotion Authority (MTPA). The current agreement builds on the existing partnership between the two entities to promote tourism to Mauritius from key markets across the Emirates network. The MoU was signed at the 2022 Arabian Travel Market, the region’s largest travel trade event in the presence of His Highness Sheikh Ahmed bin Saeed Al Maktoum, Chairman and Chief Executive, Emirates Airline and Group. The agreement was signed by Mr. Ahmed Khoory, Emirates’ SVP Commercial West Asia & Indian Ocean and Mr. Arvind Bundhun, Director, Mauritius Tourism Promotion Authority (MTPA). Ahmed Khoory, SVP Commercial West Asia & Indian Ocean at Emirates said, “We enjoy a long-standing partnership with Mauritius and have had a fruitful association in the past. The renewal of this partnership is a testament of our commitment to boost tourism to the island nation.” “As international borders reopen and travel restrictions ease, we remain deeply committed to support initiatives that boost inbound tourism and increase leisure traffic to Mauritius. Emirates’ second daily flight will now start from 23 June to facilitate summer travel from the Americas, Europe and the Middle East to the island nation. The extension of our partnership reiterates our commitment to Mauritius and enables joint initiatives to undertake tourism recovery,” he added. Honourable Louis Steven Obeegadoo, Deputy Prime Minister and Minister of Tourism said, “We are delighted to be renewing this MoU with Emirates as we pursue the strong partnership, we have developed over almost 20 years. Mauritius tourism is recovering fast, and some markets are already performing better than prior to the pandemic. We therefore welcome the increase in …

Emirates and the South African Tourism Board have signed a Memorandum of Understanding (MoU) to jointly promote tourism and boost visitor arrivals and inbound traffic to South Africa from key markets across the Emirates network. The MoU was signed on the side-lines of Arabian Travel Market by Badr Abbas, Emirates’ Senior Vice President Commercial Operations for Africa, and The South Africa Tourism Board’s Acting CEO Mr Themba Khumalo. Also present at the signing ceremony was Adnan Kazim, Emirates Chief Commercial Officer, Minister of Tourism in South Africa, Lindiwe Sisulu and a senior government delegation from the South African Consulate in Dubai, His Excellency Consul General David Magabe and members of the South African Tourism Board. Adnan Kazim, Emirates’ Chief Commercial Officer said: “For more than 25 years we have invested in, and grown our operations to, South Africa. We’re working hard to restore our services to pre-pandemic levels to help generate more opportunities for travellers from around the world to experience South Africa’s unique natural experiences, world-renowned cuisine, and local culture. Emirates is well-placed to support the recovery of South Africa’s tourism sector and help raise the profile of the destination again, offering convenient connections from over 130 destinations, and providing even more links for travellers who want to explore beyond our three South African gateways through our four airline partners.” Minister of Tourism in South Africa, Lindiwe Sisulu welcomed the signing of this MoU, citing the benefits it will yield for travel between South Africa and the Middle East. “We want to continue ensuring ease of access into South Africa for Middle Eastern travellers and this collaboration will assist us in elevating our trade efforts; in terms of packaging …

Ajman Free Zone signed four Memorandums of Understanding (MoUs) with Fairmont Hotel Ajman, Bahi Ajman Palace Hotel, Zoya Health & Wellbeing Resort Ajman, and Altayar Travel & Tourism during its participation in the 2022 edition of the Arabian Travel Market (ATM). Under the terms of the MoUs, AFZ’s business partners will have access to special rates when they avail themselves of the services of the four establishments. The partnerships are designed to achieve customer happiness, benefit its business community, and support the wellbeing of its business partners. The MoUs reflect AFZ’s commitment to its business partners to continuously expand the value-added services it offers to various industries, including tourism. They were signed in line with the free zone’s 2021-2025 strategy, which outlines initiatives designed to help boost the local sectors, including tourism, and the Ajman economy. H.E. Eng. Ali AlSuwaidi, Director General of AFZ, said: “At AFZ, we support various endeavors to accelerate the economic growth of Ajman and the UAE. Signing the four MoUs is a testament to our organization’s relentless efforts to ensure a business-friendly environment where our business partners can thrive. Our participation in the Arabian Travel Market enabled us to promote various business tourism and leisure activities in the emirate.” “Tourism and business are two industries that go together, and AFZ is proud to facilitate this step towards mutual growth and excellence. We are confident that our advanced infrastructure and value-added services will allow companies to enjoy smooth operations in the emirate. This further reaffirms our efforts to facilitate businesses that add to Ajman’s tourism industry and, by extension, the UAE’s economy,” AlSuwaidi added. AFZ took part in the ATM in cooperation with various government entities. …

High profile travel trade professionals including leading tour operators, travel agents, aviation partners, industry stakeholders as well as members of the media visited the stand to meet with members of the Jamaica delegation to discuss new and expanded partnerships, opportunities for collaboration and platforms for elevating the reputation of Jamaica as a destination of distinction for Middle East travellers. The Jamaica delegation was led by Hon. Edmund Bartlett, Minister of Tourism of Jamaica and accompanied by Donovan White, Director of Tourism, Jamaica Tourist Board along with a variety of industry representatives from Jamaica. During the first two days of the event, the delegation connected with key industry stakeholders and met with new and potential partners to discuss ways to further promote Jamaica to Middle East-based travellers. Jamaica Tourist Board also hosted a ‘Taste of Jamaica’ on stand activity for media and industry delegates from across the GCC and wider MENA region, enabling visitors to sample authentic cuisine and exquisite Blue Mountain Coffee during the networking event. Hon. Edmund Bartlett, Minister of Tourism of Jamaica commented: “We’ve seen some great interest from the MENA region and made strong headway with leading industry professionals from the region. We look forward to undertaking further meetings to discuss potential collaboration during the next two days of the show which will further raise the profile of the destination.” Donovan White, Director of Tourism, Jamaica Tourist Board commented: “We have been delighted with the warm welcome we received during the first two days of Arabian Travel Market  and were pleased to welcome new and existing partners from across the MENA region to the stand for an authentic ‘Taste of Jamaica’. The positive meetings and interactions we …

Spain Tourism Office in UAE signed an agreement with Wego, at the Arabian Travel Market. Through this collaboration, Spain Tourism & Wego to promote the ‘You deserve Spain’ campaign providing reassurance for travelers to visit the country again in the new norm. Spain is one of the top searched destinations for MENA travelers. The country is a year-round destination, packed with unique experiences, passionate people, and rich cultural traditions, not to mention its excellent dining scene, wine-making traditions and chic cities and multiple shopping avenues  across the country that is perfect for all types of travelers. Daniel Rosado, Spain Tourism, said: “We are very optimistic and with Wego as our partner, we are aiming to have a great summer and are eagerly waiting to welcome all travelers from GCC.” Mamoun Hmedan, Chief Commercial Officer and Managing Director, Middle East, North Africa (MENA) and India of Wego, said: “We are thrilled to offer another stunning destination for our users to visit. Spain is on the MENA’s top travelers’ list with over 316,000 searches in Q1 2022. This partnership is in line with our efforts to provide more choice to our users and boost tourism recovery.” Travelers are invited to experience the heritage and arts and culture of the city, the stunning beaches, the coasts, and authentic food, among many sports adventures that await all the types of travelers.    

The Sharjah Commerce & Tourism Development Authority (SCTDA) concluded its participation in the 29th Arabian Travel Market (ATM), which was held at the Dubai World Trade Centre last week, where leading institutions from the travel and tourism sector gathered to discuss the future of the industry and explore opportunities. The Authority is heading the Sharjah Pavilion at ATM 2022, bringing together 24 entities from the emirate – seven government departments and 17 private entities from tourism, travel, and hospitality sectors – to shed light on Sharjah’s strategies and plans to enhance global confidence in the local tourism market in the recovery stages post-pandemic, as well as to promote major new tourism projects that will attract new categories of visitors and markets to the UAE and the Emirate of Sharjah, in particular. His Excellency Khalid Jasim Al Midfa, Chairman of SCTDA, said: “The Sharjah Commerce and Tourism Development Authority participated in this prominent event – one of the largest exhibitions in the region to focus on the travel and tourism sector. The event recorded a significant turnout from visitors, participants, and exhibitors, which is a positive indicator that the recovery of this vital sector is well under way. Tourism is a leading sector in national economies around the world, including in the UAE, and we look forward to seeing notable improvements in the coming period as aviation and travel return to normal, and given the strong dedication to enhance tourism offerings and provide high-quality services to travellers,” H.E. explained, asserting that the Authority will continue its efforts, in collaboration with its strategic partners, to develop the tourism sector in Sharjah and ensure its sustainability. The SCTDA pavilion at ATM 2022 hosted …