Category Archives: Govt

Established by the Sharjah Investment and Development Authority (Shurooq), the Mleiha Archaeological and Eco-tourism Project has been implemented by a team of experts to restore and protect the flora and fauna of the the Mleiha region. Apart from the Adventure Trek package, the Mleiha Archaeological Centre also has the Archaeological Tour package, where you can tour different man-made buildings – forts, cemeteries, the communal kitchen, among others – from various historical periods, as well as visit natural formations nearby such as Fossil Rock, Valley of the Caves, and Camel Rock. The centre’s well-curated exhibitions, interactive displays and artefacts provide an introduction to the past and allows you to travel back thousands of years to see the UAE in its nascent stages of existence. There are several sports packages as well for adrenaline junkies, including dune bashing, all specially designed keeping in mind the eco-sensitive nature of the region. All the guides are either palaeontologists, archaeologists, history enthusiasts or wildlife experts. “The Mleiha dessert landscape is a beautiful yet tough environment to survive in. The fauna and flora that call this place home have had to adapt to a desert that has scorching hot summers and cool wet winters. This has led to many interesting adaptations in the wildlife and plant life found on the dunes and rocky outcrops of Mleiha,” said Tharindu K.W.A., a wildlife expert at the centre.

The eighth annual MeetChina event kicked off in the capital on September 2, with two days of intensive meetings taking place at Yas Conference Centre at Yas Island, Abu Dhabi’s entertainment and leisure hub. The forum this year connects more than 100 top-tier Chinese travel buyers with 75 tourism stakeholders from across the UAE with one main purpose – to grow Chinese visitation to the UAE. Since the event was launched in 2011, tourism from China has grown four-fold across the UAE and the country has become Abu Dhabi’s number one international source market. MeetChina enables suppliers to connect with buyers during the event with 90 per cent of attendees re-booking year-on-year. MeetChina is owned and organised by NPI Media which partners with Mini Spider (Beijing) to pre-qualify attendance and ensure the participation of senior level buyers from companies seeking to grow outbound travel business from China to the UAE. The event is hosted by Yas Island and supported by the Department of Culture & Tourism – Abu Dhabi. Buyer attendance at MeetChina represents a broad spectrum of locations in mainland China, including Chengdu, Chongqing, Ningxia, Shenzhen, Yinchuan, Zhengzhou apart from Shanghai and Beijing. Rob Nicholas, Managing Director of NPI Media, said, “The popularity of MeetChina has meant that we had an overwhelming number of applications from buyers to attend this year and could be even more selective than usual to ensure we had not only record attendance, but also the best quality of buyers to introduce to tourism stakeholders in the UAE.” Marina Cipriano, General Manager of Experience Hub, the trade and promotion arm of Yas Island, said, “As one of the world’s fastest growing leisure and entertainment destinations, …

Umrahme.com showcased specialised travel solutions for Muslims at the Hajj & Umrah Forum. The official signing of the MOU between Umrahme and the Ministry of Hajj & Umrah Forum was done by  Abdulrahman Fahd Shams, General Supervisor of Maqam Hajj & Umrah Global Distribution System.  The forum was held from August 26- 28 at the Jeddah Center for Forums and Events and brought together hospitality professionals, tour operators, travel and tourism professionals and airlines across the GCC region. Headlined by the Minister of Hajj & Umrah, Dr. Mohammad Saleh Bin Taher Benten, the forum was inaugurated by HRH Prince Khalid Al Faisal bin AbdulAziz Al Saud, Advisor to the Custodian of the Two Holy Mosques, Governor of Makkah Region and Chairman of the Central Committee for Hajj and attended by a number of government officials. Umrahme.com has created a special purpose offering geared for Umrah travellers from all over the world. The portal is designed to help Muslims book and plan their Umrah trip with ease and from the comfort of their homes. The signing of the MOU with the Ministry of Hajj & Umrah, allows the portal to have direct interface with not just the customers, but with around 3,700 global travel agents and around 700 Umrah operators. Speaking at the forum, Mohammed Mahfouz Salem BinMahfouz, Founder and CEO, Umrah Business, Umrahme.com said, “We believe in minimalism and ease, hence Umrahme has been created with the idea of having a simplified and unified portal for all details regarding booking an Umrah trip from anywhere in the world.” As an approved and licensed Umrah OTA, Umrahme.com is also the first online travel agent offering e-visa support for Umrah, simplifying the …

Mubadala Investment Company, through its healthcare arm, signed a memorandum of understanding with Nirvana Travel and Tourism to formalise their intention to collaborate on projects that will support a key Abu Dhabi Vision 2030 objective of establishing the emirate as a leading medical tourism destination. The areas of collaboration will focus on potential visitors from the GCC, MENA, Russia, China and India, and will include aspects such as creating attractive and all-inclusive medical tourism packages, as well as exploring joint marketing and business opportunities. Commenting on the collaboration, Abdulla Abdul Aziz Al Shamsi, Head of Mubadala Healthcare, said, “By working together, Mubadala and Nirvana can ensure that patients will experience only the highest standards across the full spectrum of treatment and travel, thus helping cement Abu Dhabi’s reputation as the destination of choice for healthcare.” Alaa Al Ali, CEO, Nirvana, said, “Abu Dhabi’s huge investments into medical tourism have significantly boosted the sector and created numerous opportunities for us to enhance it. Cooperation between government agencies and partnership with the private sector contribute to making the capital a viable international medical hub. Nirvana and Mubadala will work together to meet the needs of patients drawn from abroad thus complementing Mubadala’s efforts to enhance the local healthcare sector utilizing existing healthcare expertise and the advanced infrastructure found here.” Al Ali added, “Abu Dhabi attracts patients from more than 80 countries, which demonstrates the exceptional growth in the capital. We are optimistic and eager to make Abu Dhabi a key strategic market player worldwide, by keeping track of medical trends and factors that fuel the development of the medical tourism sector.”    

Dubai welcomed 8.36 million international overnight visitors in the first six months, January-June of 2019, posting a positive 3 per cent in tourism volume growth compared to the same period last year, according to the latest data released by Dubai’s Department of Tourism and Commerce Marketing. India once again led the pack, drawing the highest half year volumes with 997,000 visitors – particularly noteworthy given the severe air traffic and seat capacity challenges due to geopolitical volatilities. Dubai continued to drive booking interest from Indians on a mass scale largely due to high-impact delivery of segment and season-specific campaigns across the most accessible Tier-1 and Tier-2 cities. From focused ‘family’ or ‘couple’ oriented promotions to the Bollywood megastar Shah Rukh Khan-led global #BeMyGuest campaign, the Department’s investments yielded strong returns, with the latter alone surpassing all records, logging 160 million views in a few weeks. Additionally, at an audience penetration level, travel share of Indian families with children rose by a substantial 10 percentage points from 24 to 34 per cent, directly reflecting higher GDP impact due to party size and spend potential. With more than 30 in-market trade partnerships initiated in the first half of 2019 alone, Dubai Tourism’s confidence in, and commitment to, India is further emphasised by strategic annual collaborations launched with the biggest names in the travel ecosystem – such as Thomas Cook, Cox & Kings and SOTC, as well as OTAs like MakeMyTrip and Goibibo. His Excellency Helal Saeed Almarri, Director General, Dubai Tourism, commented, “Tourism is one of the cornerstones of Dubai’s diversified economic growth, and we measure success based on our ability to aggressively advance towards our goal to be the number one …

The Department of Culture and Tourism – Abu Dhabi  has announced that the much-anticipated opening of the Abu Dhabi Children’s Library and a new theatre at the Cultural Foundation, will take place on September 4, 2019. The launch of these two assets follows an extensive investment in rehabilitating the Cultural Foundation, as part of the development of the Al Hosn cultural site in downtown Abu Dhabi. Al Hosn cultural site is home to the Cultural Foundation, a cherished historical and cultural landmark which embodies Sheikh Zayed’s vision to nurture cultural consciousness and the identity of a modern nation. With the addition of the Children’s Library, the Foundation fosters its position and legacy as the UAE’s first and most accessible cultural centre dedicated to learning and creativity which encompasses a theatre, a library, and a visual arts centre. H.E. Mohamed Khalifa Al Mubarak, Chairman of DCT Abu Dhabi, said, “Al Hosn is a key part of our mission to support the younger generations and engage them with the UAE’s rich national heritage and with all aspects of global culture, enhancing Abu Dhabi’s position as a cultural capital for the Middle East.” The Abu Dhabi Children’s Library is spread over three floors, with the 5,250 square metre facility divided into several age-appropriate, social spaces. Designed with inspiration from pop-up books in mind, the library boasts several three-dimensional learning and play spaces in which children can physically immerse themselves to become part of a story. Meanwhile, the Cultural Foundation’s renovated 900-seat theatre will showcase world-class contemporary, popular and home-grown performing arts, including music, dance, and theatre, in the heart of the city.  

The deadline for technology start-ups to enter this year’s international AED 100,000 Futurism Programme, a zero-equity accelerator initiative of Dubai’s Department of Tourism and Commerce Marketing, closes on July 31, 2019. The annual Futurism Programme aims to boost technology innovation within the tourism industry ecosystem and further position Dubai as a leading international technology hub for start-ups. Since it was launched earlier this month, the 3rd edition of the Futurism Programme, run in collaboration with leading professional services company, Accenture, has generated strong interest among start-ups around the world, resulting in high quality submissions to date. The 2019 Futurism Programme has the support of key industry partners and investors representing a broad spectrum of sectors, from travel to hospitality, and aviation to artificial intelligence, finance to technology and transportation. They include strategic partner, Seera Group, and industry partners Atlantis The Palm, Emaar Hospitality Group, the Emirates Group and Accor Hotels. Commenting on the latest edition of the Futurism Programme, His Excellency, Helal Saeed Almarri, Director General of Dubai Tourism, said, “Our Futurism Programme is inspired by the Dubai 10X initiative launched by His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, to develop disruptive strategies and solutions that will propel Dubai 10 years in front of other world cities.” Abdullah Bin Nasser Aldawood, Chief Executive Officer, Seera Group, said, “We are honoured to partner with the international Futurism Programme by Dubai Tourism, which underlines the concerted efforts to drive technology innovation in the travel and tourism sector. Our region’s young, tech-savvy youth will be at the heart of this transformational initiative that will encourage start-ups to present innovative ideas to …

Ras Al Khaimah Tourism Development Authority (RAKTDA) will be hosting the inaugural World Travel & Tourism Council Middle East & North Africa Leaders Forum on October 2, 2019 bringing together key industry leaders to discuss the core issues facing the region’s travel & tourism sector. The forum will be organised for the first time in the region and held at Al Hamra International Exhibition & Conference Center, Ras Al Khaimah. Bringing together government agencies, industry associations, CEOs and senior leaders of the top travel and tourism companies, experts, and media from across the region, the WTTC Middle East & North Africa Leaders Forum will delve into contemporary issues facing the sector and discuss growth opportunities to advance the regional agenda. The one-day forum will engage 150-200 leaders in keynotes and panel discussions focusing on key themes, including; challenges and investment opportunities; job creation and skill development; climate and environment action; and digital disruption. Raki Phillips, CEO of RAKTDA said, “Tourism is one of Ras Al Khaimah’s most important economic sectors and is considered a key engine for continued GDP growth and job creation in the UAE. The opportunity to host this prestigious industry forum comes at a pivotal time as we aim to fuel a sustainable tourism-driven economic growth in Ras Al Khaimah, as guided by our current Destination Strategy 2019-2021.” Gloria Guevara, President & CEO, WTTC, said, “Through the Middle East & North Africa Leaders Forum, we will bring together the region’s top travel leaders to discuss the pressing issues of the day, including investment trends, visa facilitation and climate action.”  

Superstar rock group Red Hot Chili Peppers will make their debut in the UAE with a spectacular concert to celebrate Abu Dhabi Showdown Week, a seven-day series of events set to run alongside UFC 242. Organised by the Department of Culture and Tourism – Abu Dhabi, the inaugural Abu Dhabi Showdown Week will run from September 1-7, and feature city-wide events and activations including pool and beach parties, retail promotions and F&B deals at beach clubs, nightclubs, hotels and malls, with the famous Californian rockers providing an awesome highlight on September 4. Taking place at The Arena, a new indoor venue being constructed on Abu Dhabi’s Yas Island, the Chili Peppers’ concert will be followed on September 5 by another world-class concert, with the mystery act yet to be announced. The two concerts, along with the other city-wide activations and the main event on September 7, will reinforce Abu Dhabi’s growing status as an entertainment capital, strengthening the emirate’s standing as an internationally renowned leisure destination and a hub for major, globally significant events. “The Red Hot Chili Peppers’ concert elevates the entire Abu Dhabi Showdown Week proposition and ensures our week-long programme will appeal to as many fans as possible,” said Ali Hassan Al Shaiba, Acting Executive Director of Tourism and Marketing at DCT Abu Dhabi. UFC fans and the general public will also be able to experience the inner workings of the UFC during the week through numerous gym activations, open workouts, weigh-ins, autograph signings and meet-and-greet sessions with UFC stars while an activity-packed UFC Fan Experience Zone will be created next to The Arena on Yas Island.  

Dubai’s Department of Tourism and Commerce Marketing held a series of strategic meetings with UK-based tourism companies in London last week, sharing new destination insights including the diverse festivals sector and highlighting the emirate’s enduring commitment to its third largest source market, as part of efforts to further boost British tourist arrivals. The meetings in London are part of a series of similar discussions that Dubai Tourism plans to hold with stakeholders in other key international markets. Led by His Excellency Helal Saeed Almarri, Director-General of Dubai Tourism, the discussions enabled the Department to strengthen relationships with prominent trade partners to provide even greater visibility for the diversity of Dubai’s offerings across the travel and trade ecosystem in the UK. HE Almarri also provided insights into future growth plans and marketing initiatives to drive awareness and consideration around the city’s evolving product offerings for British travellers, as well as discussing ways in which Dubai Tourism could work even more closely with British stakeholders to promote the emirate to target audiences in the UK. The strategic meetings offered a clear indication of the UK’s continued prominence as one of the emirate’s top source markets and fit within the framework of regular industry engagements initiated by the Department to further enhance collaboration with stakeholders and partners in line with Dubai’s Tourism Vision 2022-2025. Commenting on the meetings, HE Helal Saeed Al Marri, said, “We remain committed to ensuring that our valued partners – both, locally and globally – are well aligned with the emirate’s tourism strategy and are empowered to collectively leverage diverse campaigns and concerted efforts to ensure Dubai remains a perennial favourite for British travellers.”