Category Archives: Associations

General Directorate of Residency and Foreigners Affairs – Dubai (GDRFA–Dubai) and the Department of Tourism and Commerce Marketing (Dubai Tourism) have signed a strategic partnership agreement to enhance cooperation and promote online services and platforms designed to facilitate processes for the issuance of residency permits for various investor programmes and special visas.  These include the Distinguished Guests and the Virtual Working programmes, ‘Golden Visas’ for investors and retirement visa for retirees. H.E. Major General Mohammed Ahmed Al Marri, Director General, GDRFA – Dubai, said “We are committed to strengthen and consolidate cooperation between various government and private sectors in the UAE in general and Dubai in particular, as well as exchange experiences in order to facilitate procedures for residency permits for different categories of people. This agreement further enhances the existing strategic relations between GDRFA – Dubai and Dubai Tourism and our efforts to support Dubai’s role regionally and internationally and enhance its image as the preferred tourism and global investment destination.” H.E. Helal Saeed Al Marri, Director General, Department of Tourism and Commerce Marketing (Dubai Tourism), commented, “Our agreement with GDRFA-Dubai will boost recently launched development strategies inspired by the vision of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, to position Dubai as the preferred destination for global travellers and foreigners seeking residency. With a modern lifestyle, world class infrastructure and healthcare system, and a diversity of tourism experiences, Dubai offers the perfect residency option for entrepreneurs, investors and professionals. “As we continuously strive to innovate in showcasing the city as a must-visit destination, spurred on by new trends in global travel and the significant shift …

Sharjah Commerce and Tourism Development Authority (SCTDA) has announced the resumption of desert tours and related activities in the emirate with strict implementation of the precautionary measures and guidelines issued for desert tours and Sharjah tour operators. This latest decision comes as part of the efforts to resume the tourism activities in the emirate and bring them to a normal pace by adopting the highest standards in prevention and safety practices, health protocols, and the implementation of government directives on national health and safety of tourists, visitors, employees, citizens, and residents of Sharjah. H.E. Khalid Jasim Al Midfa, Chairman of SCTDA commented that the decision is a step forward in the process of the gradual return of all tourism activities in Sharjah in accordance with the larger plan and in close coordination with all relevant partners from the government and private sectors. Al Midfa highlighted that adherence to the precautionary measures is key as it provides a foundation to rebuild the momentum of activities in the tourism sector while at the same time ensuring the health of employees and tourists alike, and thereby establishing Sharjah’s position as a safe and preferred tourist destination. Al Midfa added, “We continue to work closely with all concerned entities to intensify our joint efforts to maintain public health and safety as we take new steps to launch and implement various major initiatives aimed at enabling the recovery of the tourism sector from the repercussions of the pandemic and revive growth. We are implementing a strict schedule of inspection of establishments and activities through regular field visits under the supervision of an integrated team of SCTDA inspectors to ensure the issued precautionary measures are being …

Visit Maldives has started a radio promotion with Al Khaleejiya for the Middle Eastern region. The purpose of this two-week campaign is to promote the destination and the unique experiences available in Maldives. In this regard, this campaign also aims to inform prospective travellers from the Middle East about the safety measures that are imposed in the Maldives and ensure them that Maldives is a safe haven. With the reopening of major Middle Eastern borders, tourists are able to visit Maldives more frequently now. Thus, marketing efforts in the Middle Eastern market have increased in order to regain the market share, and increase tourist arrivals from the GCC and the KSA region. This is carried forward by utilizing campaigns such as the joint campaign with DNATA Travel and promotions with Emirates Woman, targeting potential segments. Under the Rediscover Maldives campaign, a series of webinars were also conducted for the travel trade of the Middle East market and other key markets. The airlines operating from the Middle Eastern region include Emirate Airlines, Qatar Airways and Etihad Airways. In addition to this, FlyDubai has started its operations to the Maldives on October 27, 2020. While tourist arrivals from the Middle East to the Maldives showed a 15.1% increase, with a record of 60,003 arrivals in 2019, current arrival trends since the reopening positions the UAE market 3rd in terms of arrival from the date of border opening. Visit Maldives is currently conducting major marketing activities in key markets such as Global campaign with CNN, integrated webinar sessions in china, and the recent participation in World Travel Mart (WTM) Virtual 2020 in the UK. Furthermore, Visit Maldives has successfully concluded the Rediscover Maldives …

Dubai Association Centre (DAC) is poised to see a strong uplift in new licensed associations through the rest of 2020, having supported its registered associations through the global Covid-19 pandemic. And with the challenges faced globally putting a renewed spotlight on the need for knowledge sharing and collaboration, DAC’s ability to bolster the contribution being made by associations in key professions and sectors to the development of the city’s knowledge economy is set to be more important than ever before. Issam Kazim, Chief Executive Officer of Dubai Corporation for Tourism and Commerce Marketing, said, “We would like to take this opportunity to welcome our newly licensed associations and look forward to seeing them benefit from and contribute to the numerous opportunities Dubai has to offer as a global knowledge and business events hub. We look forward to building relationships with more associations – both from around the world and those already with a presence in Dubai – and to give them a better understanding of the benefits of registering with DAC.” Kazim added, “The ability of the Dubai Association Centre to grow its membership during difficult circumstances is a testament to Dubai’s reputation as a preferred hub for international and professional associations. We are closely watching economic developments and their impact on the emirate’s association sector and exploring new ways that we can support DAC members and help them prepare for a post-Covid-recovery.” Mahir Julfar, Executive Vice President, Venue Services Management, Dubai World Trade Centre, said, “The opening of DAC’s new headquarters in DWTC’s One Central development at the end of 2019 was another important step in fostering a strong association community in the city, providing registered associations with an …

Ras Al Khaimah Tourism Development Authority (RAKTDA) is pleased to announce the success of its ‘Shortcation’ staycation campaign which ran from 7 June – 31 August. Together with its hospitality partners, RAKTDA created a special summer package inviting UAE residents to take a well-earned break and enjoy the Emirate’s exceptional beaches, outstanding hospitality, thrilling adventure attractions and authentic cultural experiences for the ultimate ‘Shortcation’. Guests staying for three or more nights at any of Ras Al Khaimah’s participating 4 & 5 star hotels enjoyed a series of value-adds for a unique and memorable stay, including the Suwaidi Pearls farm, the iconic ‘Jais Adventure Peak’ with the Jebel Jais Flight, the world’s longest zipline; the Jais Sky Tour featuring seven ziplines and a 15m sky bridge; and the Jais Sky Maze, a suspended obstacle course of rope swings, wobbly bridges and swinging loops. 15,000 room nights were generated during the first 12 weeks of the ‘Shortcation’ campaign.Grand Summer Raffle – all ‘Shortcation’ guests automatically entered a weekly raffle hosted by RAKTDA, to win a number of high value prizes, including the grand prize of a brand-new Mercedes-Benz C-Class 2020 automobile, courtesy of Gargash Enterprises.Despite the regional effects of the pandemic, Ras Al Khaimah leads in RevPAR in the UAE and is second in the GCC, after Riyadh. Ras Al Khaimah became the first city in the world to be certified as safe by Bureau Veritas and the first Emirate to receive the World Travel and Tourism Council (WTTC) Safe Travels Stamp. RAKTDA partners with the National Crisis & Emergency Management Authority and Ras Al Khaimah Preventive Medicine Department provide free COVID-19 PCR testing for all hospitality staff in the Emirate. All …

Hospitality Sales & Marketing International Middle East (HSMAI) is preparing for the future with training and events ready to further the skills of its hospitality professionals across the Middle East. HSMAI Middle East has prepared a comprehensive plan to focus on the future, with panel discussions, training workshops, surveys, and interviews on thought provoking topics. “We recognise that ‘life must go on’ and whilst we are holding ROC@Home with a focus on recovery, we also want to emphasise past trends that will return as an important part of our industry,” said Mona Faraj, Managing Director of HSMAI Middle East. ROC@Home, a full day experience taking place on Wednesday, June 17 will include live sessions from the Middle East, Americas, Europe and Asia Pacific, and is designed to fuel industry recovery and revitalisation efforts. The exclusive toolkit offers an opportunity to engage with teams, as well as regional live expert sessions designed for hotel professionals to reset, refocus and reenergise. ‘Demystifying Distribution’ will kick off the 4-session series on Monday, June 29 and is suitable for both General Managers and Marketing Managers who should understand distribution in today’s world. A trend that is steadily growing is the Chinese traveller, with annual growth in the double digits across areas of the Middle East pre COVID-19. This trend is anticipated to recover, and what better time to start planning to attract this active market. How to tap into the China Market will start with the foundations and continue with digital platforms, ending with advance digital and marketing essence. This series of three sessions will start from Wednesday, July 22. “We have received a strong response to date from industry colleagues globally for ROC@Home, …

Australia is a key and highly valued market in the global network of Etihad Airways, the national airline of the United Arab Emirates, with the three largest cities, Sydney, Melbourne and Brisbane all served daily. In response to the country’s devastating bushfires, Etihad Airways will waive flight change fees for Australian residents affected by this ongoing national emergency. The waivers will apply for travel to or from Australia. UAE-based Australians, or those in Australia seeking changes to their Etihad flights as a result of the fire emergency, should contact Etihad Guest Services in the UAE. In addition to passenger fee waivers, the airline will also work in partnership with Emirates Red Crescent to raise funds within the UAE to help support bushfire relief. As part of its international workforce, Etihad is the proud employer of more than 300 Australian nationals outside Australia, who, with their families, number more than 1,000. Most reside in the UAE capital, Abu Dhabi, where the airline is based.  In total, some 16,000 Australian nationals live and work in the UAE.

Digital Venture has signed an agreement with Amadeus to become the exclusive distributor for its innovative and unique media solutions inventory for Amadeus travel itinerary documents and CheckMyTrip for all advertising demands in the GCC, Levant, Egypt & Italy regions. Digital Venture will work directly with advertisers and agencies in the regions. Through these Amadeus media solutions products, Digital Venture will provide its clients with direct access to engage with global confirmed passengers before, during and after their trip experience, with points of sale in the exclusive regions. Amadeus’ media solutions advertising products are travel documents issued by travel agencies and CheckMyTrip mobile app, which help brands with specialised targeting criteria to deliver personalised offers to booked travelers. These criteria include language, booking class, business category, origin, destination, connection, connection duration, trip duration, booking dates, class of service, trip elements booked, trip companion, affluence, gender, trip purpose and many more. Commenting on this strategic alliance, Sami Hamade, CEO, Digital Venture, said, “Travellers are attentive and receptive to their trip context. Interaction at these key stages increases brand recall. The aim is to offer relevant content at the time and place when the audience demands it.” Sol Freixa, Global Director for Travel Advertising Sales & Marketing, Travel Channels, Amadeus, said, “With one of the fastest growing online travel sectors in the world, it is no surprise that the region is deeply committed to digital transformation. Travel advertising plays a key role in this as it allows retailers to reach travellers in new, interactive ways, at the right moment.”

Travel from the UAE to the island of Ireland has seen strong growth from January 1st until June 30th, according to travel statistics released by dnata Travel. Compared to the same period (H1) in 2018, UAE locals and residents have been visiting Ireland in greater numbers, drawn to its diverse landscape full of lush greenery and vast natural beauty.  Over the first two quarters of the year, 58 per cent more bookings to Ireland were made through dnata Travel’s platforms, and room nights booked have also increased by 72 per cent. Antonio Fellino, Vice President of Retail and eCommerce for dnata Travel UAE, commented: “Trips to Ireland with dnata Travel offer UAE travellers unique opportunities including the chance to stay in a grand castle, or a small cottage at the heart of a colourful local village, or to explore rugged, scenic landscapes that follow in the footsteps of their favourite Game of Thrones characters.” Additional data indicates that sales of trips and accommodation to Ireland increased nearly two-fold during Eid Al Fitr alone, as compared to last year. This correlated to the travel provider noting that online searches for holidays to Ireland have seen a 675% augmentation in the first six months of this year. The most preferred destination for travellers from the UAE market was to Dublin, with 95 per cent of hotel bookings made through the dnata Travel platform favouring the capital city, followed by the cosmopolitan city of Cork. Visitors from the region have been found to reinforce their preference for luxury accommodation whilst abroad, as 47 per cent of hotels booked were for 5-star properties, followed by 4-star and 3-star hotels respectively. The ever-strengthening relationship between …

ITB China, the largest B2B exclusive travel trade show in China, has become the strategic partner of the 2019 World Culture and Tourism Forum to be held on October 22-25 in Xi’an, China. Under the topic “Integrating Culture and Tourism to Build an Intelligent Future”, more than 1,000 industry experts will explore new marketing ideas for inbound tourism, destinations and attractions, while promoting the East-meets-West culture and thinking in the mission of developing global tourism for a new era. The conference will be hosted by Xi’an Municipal People’s Government and Ctrip Group. ITB China is organising a senior delegation of international and Chinese travel industry representatives to visit the forum and enjoy four days of exploring new marketing ideas for inbound tourism in China. Hand-picked senior buyers from the established ITB Berlin Buyers Circle will attend the forum this year, representing the international tourism industry. The majority of the buyers are coming from Europe and Asia, covering the MiCE, Corporate and Leisure travel sectors. David Axiotis, General Manager of ITB China, said, “The partnership between Xi’an and ITB China will further promote the city’s amazing culture and tourist offerings beyond China and thus increase Xian’s ties with international travel professionals”. “Being one of the ‘Culture Cities of East Asia’ in 2019, Xi’an has accelerated its evolution into an international metropolis with its rich history and diverse culture backed by cultural confidence and consciousness,” noted Xu Mingfei, Deputy Mayor of Xi’an People’s Government, at the Forum of the Culture City of East Asia. In its 4th year ITB China, taking place from May 13 to 15, 2020 at the Shanghai World Expo Exhibition and Convention Centre, has already established itself as …