Tourism Breaking News
Al Hai project in partnership with Dubai Culture & Arts Authority (Dubai Culture) and Emaar. Featuring immersive, innovative and sustainable art installations that were four months in the making, Al Hai is electrifying the buzzing Sheikh Mohammed bin Rashid Boulevard, opposite the Address Downtown hotel, through specially installed lights and clever use of shadows.
Commenting on Dubai Culture’s participation in this initiative, Shaima Rashed Al Suwaidi, Director of Marketing & Corporate Communication, Acting Chief Executive Officer of Arts & Literature Sector at Dubai Culture, said, “Dubai Lights is an innovative event that aligns with the aspirations of our inspiring leadership and reflects the keenness of Dubai Culture to collaborate with various government and private agencies to enrich the cultural and aesthetic scene of our emirate.”
Ahmed Al Khaja, CEO of Dubai Festivals and Retail Establishment (DFRE), said, “Al Hai is a wonderful and intriguing addition to the packed lineup of entertainment and activities on offer throughout this edition of DSF. The artistic project truly captures the essence and unique nature of the traditional Emirati neighbourhoods that can be found across Dubai by inviting visitors to explore their unmistakable landmarks and architectural features through the highly innovative use of immersive lighting techniques.“AlHai’s light creations will be instantly familiar to long-time Dubai residents and also welcoming to visitors who will be able to stroll through an entire neighbourhood just by following the different installations in place along Sheikh Mohammed bin Rashid Boulevard.”
