Tourism Breaking News
Accor announced the signing of a cooperation agreement with the leading Georgian development company Archi to open the first Mövenpick in Georgia on the Black Sea coast in 2028. Mövenpick Kobuleti will deliver the best of Swiss hospitality, high-end gastronomy, exciting family offerings and children’s’ facilities thanks to the Mövenpick Family brand program as well as additional privileges and access to the global ALL – Accor Live Limitless loyalty program.
“We are thrilled to present our premium Swiss brand Mövenpick on the Black Sea coast in Georgia. Kobuleti is rightfully considered one of the best resorts for a relaxing family holiday. It has a unique combination of the mild subtropical climate, clean well-maintained beaches and ancient architectural monuments, and of course, we couldn’t pass by this destination. We are confident that the new opening will make a significant contribution to the resort’s popularity among international travelers and residents. The tourism market in Georgia is one of the most promising in our region, and Accor aims to take a leading position in it. We are grateful to our partners for their trust and are looking forward to bringing this wonderful project to life,” – notes Alexis Delaroff, COO of Accor New East Europe.
The new hotel will occupy several floors in one of the high-rise buildings on the eastern coast of the Black Sea within walking distance from a well-equipped beach with small pebbles. Kobuleti resort is perfectly suited for a comfortable family vacation, thanks to its long coastline, fresh air and mineral springs. For travelers who prefer sports activities and experiences, there are facilities for paragliding, jet skiing, paddle surfing, kayaking, and flyboarding.
The exclusive Mövenpick Kobuleti will offer 120 rooms of various categories – from standard double to luxury suites, elegantly designed and inspired by the Swiss brand. The hotel’s infrastructure will include a gastronomic restaurant with high-end cuisine, a cocktail bar, and a sushi bar. Guests will enjoy the finest chocolate treats and Mövenpick’s signature homemade sweets in the hotel’s lobby during the traditional daily Chocolate Hour. The Mövenpick Family program will offer an animation program in the kids club and a special menu for families with children. The new Mövenpick Kobuleti will also feature a modern gym, two swimming pools and a wellness centre with an array of programs to improve the body as well as mental health.
“Archi is the leading development company in Georgia. Besides residential complexes, during past years we are actively engaged in launching hotels under local and international brands in different cities and resorts of Georgia. When we started working on the Kobuleti project, it became apparent that due to the scale and numerous advantages the hotel would offer, we needed to partner with a premium class brand. We are more than happy to have the opportunity to work with Accor, a world leading hospitality group, and combine our experience to deliver high quality touristic destination. We do believe that Mövenpick in Kobuleti will become one of the most popular destinations for Accor’s loyal customers, local residents, as well as international tourists,” – says Lasha Silagadze, Director of Archi Hospitality.
The hotel’s convenient location will allow guests of Mövenpick Kobuleti to reach the ruins of Petra – a historic fortress town of strategic importance connecting the regions of the eastern Black Sea coast – in just a 15-minute car drive. Mtirala National Park, one of the rarest and most diverse natural reserves in Georgia with a total area of almost 16,000 hectares, is only one hour away by car. Numerous cafes, restaurants, shops, an ATM and a bank are within walking distance from the hotel.
Mövenpick Kobuleti is scheduled to open in 2028.
