Akbar Travels successfully pilots SAUDIA NDC integration, setting a benchmark for innovation

Akbar Travels now becomes the first and only travel portal to go live with NDC Direct with SAUDIA as they successfully launched with its NDC integration. The partnership, which began as a pilot project, has now established a significant milestone for both organizations, marking a new era of technological advancements in airline distribution. From the inception of the project, SAUDIA and Akbar Travels worked closely to build a strong foundation, developing the NDC integration from scratch. The journey highlighted their commitment to enhancing travel booking experiences for travel agents and customers while fostering a collaborative spirit. The collaboration was further strengthened by the technological expertise of Benzy Infotech, the technology arm of Akbar Travels. With its state-of-the-art solutions and an unwavering focus on efficiency, Benzy Infotech played a crucial role in ensuring the seamless execution of the NDC integration.
From Akbar Travels, the collaboration was met with enthusiasm and determination. The project aligns with their mission to leverage technology to enhance their services and strengthen their position as a leader in the travel industry.
Ashiya Nazar, International Division Lead at Akbar Travels, said: “The launch of the NDC platform with SAUDIA represents a significant step forward for Akbar Travels. SAUDIA’s support and our team’s dedication made this initiative a reality. Together, we are reshaping the way travel services are delivered, making them more dynamic and customer-centric.”
Ahmed Kasim, General Manager of Akbar Travels Middle East, shared his thoughts: “This partnership with SAUDIA has been a transformative experience for Akbar Travels. This success not only enhances our offerings but also strengthens our bond with one of the region’s most prestigious airlines.” The SAUDIA-Akbar Travels NDC integration enables agents to access a broader range of products and services, delivering greater flexibility and a richer booking experience. This milestone further demonstrates the power of partnerships in driving technological advancements in the travel and aviation industry.