Tourism Ireland will showcase their luxury offerings at TFest, the luxury B2B event to be held from 2nd to 6th October 2022 at the Atlantis the Palm. Olivia Frawley – Executive Pan Market Luxury, Tourism Ireland shared, “Tourism Ireland is excited to elevate our presence at TFest 2022 and partake as a Preferred Partner in the Global Village. As an organization we see the immense value in this unique tradeshow format which allows for relationships to be cultivated and enhanced through shared experiences and meetings. After a difficult few years, the industry and Tourism Ireland realizes the importance of meeting in person and deepening existing relationships and growing the awareness of Ireland as a Luxury destination.”
Frawley reiterated that they will be joined by 14 iconic luxury Island of Ireland industry partners. “These partners include: Adare Manor, Ashford Castle, Cashel Palace Hotel, Galgorm, Culloden Estate, Hayfield Manor, K Club, The Merrion Hotel, The Shelbourne Hotel, MHL Collection, Trump Hotel & Golf Resort Doonbeg, Irelands Blue Book, By Appointment DMC and Luxurious Ireland. As part of our afternoon Experiences on the Tourism Ireland stand in the Global Village we are excited to bring our concept to life as we are showcasing Ireland through unique experiences this year – ‘Awakening your senses in Ireland’ and will be bringing friends from Ireland with us to bring this to life:”
She mentioned some of the curated experiences available onsite at the event, not to be missed by the trade partners throughout the event. On Monday and Tuesday will be immersive taste and tour experiences, which would open the culinary sense of the word. She explains, “Have you ever wondered why you gravitate towards a certain aroma or taste over another? Or how your senses can awaken your memories and transport you to a specific time in your life or a place you fell in love with? Please join us on an immersive journey of Ireland with our friends from Sensorium in Ireland. Taste, tour & discover where on the Emerald Isle your senses align with! Explore why you like what you like through a series of sensory experiments! Guaranteed to be fun, immersive and you might be surprised with what you learn about yourself! Nobody leaves empty handed. Spaces are limited – Reserve your spot now!” When it comes to Wednesday it will be the one with Keith Barry, world’s leading TV hypnotist, mentalist and brain hacker (Irish born) who will provide an unforgettable experience.
She further explained about the expectations by Tourism Ireland at this event, “This year Tourism Ireland are increasing their presence at TFest as a Preferred Partner in the Global Village. This allows us to bring more luxury suppliers from across the island of Ireland and give visitors a true 360-degree taste of Ireland through all their senses. Visitors will leave understanding what Ireland can offer their clients from luxury accommodation to exclusive experiences that are unique to the island of Ireland. We’re confident that TFest will give us the platform to grow luxury holidaymakers to our island in 2023 and beyond.”
Concluding about the participation, “TFest is unique in that allows time for relationships to be forged, new learnings and concepts to emerge through shared experiences. It brings together pioneers of the travel industry in one setting over 3 days. For Tourism Ireland, this allows us to share our Luxury story in a natural and relaxed environment . Much like what Ireland is adored and loved for!”