Tourism Breaking News
In the first dedicated survey around post COVID-19 travel for Saudi Arabia, Al Mosafer found Saudi national’s appetite for travel has remained resilient with 73% confident to go with restrictions partially lifted. In a boost to the domestic leisure travel market, 35% of Saudi’s are keen on discovering the growing cultural, adventure and entertainment offering in their home country, as they chose a staycation in the Kingdom as a preferred travel option post COVID-19.
Muzzammil Ahussain, Executive Vice President at Almosafer said, “The interest in domestic leisure travel also provides a real opportunity to accelerate the development of tourism in the Kingdom and focus on the growing cultural, adventure and entertainment offerings waiting to be explored. We have already taken the initiative to invest into the creation of a holistic domestic offering for our flagship consumer brand Almosafer. This will include packages and travel options for all major destinations within the Kingdom, as well as those that are lesser known but full of exciting things to explore.”
Fahad Alobailan, VP of Retail at Almosafer added, “As an omni-channel brand our focus is on providing Saudi travellers with the personalised advice and support they need at every touchpoint, to help them make informed travel decisions and feel confident wherever they are in the world. Travel advisory for us means keeping up to date with information and curating qualitative and quantitative content that will help our customers not only choose the destination for their next trip, but also give them an idea of what exactly to expect before they travel. Our customer support system offers valuable, in-depth information and guidance on safety regulations and restrictions in place from travel providers as well as in-destination insights.”
