Tag Archives: NDC

Sabre Corporation is sponsoring the Travel Technology Theatre at the Arabian Travel Market (ATM 2019), from April 28 to May 1, 2019. Executive speakers from Sabre and guest customers will participate in the seminar programme and showcase latest technology in the travel and hospitality sector including NDC, emerging technology, retailing and digitalisation and discuss industry challenges and opportunities. Abdul-Razzaq Iyer, Vice President, Sabre Travel Network Middle East will be present at the event seminar and speak about the evolution of the travel industry in the Middle East and how can companies leverage new trends and technology to respond to customers’ expectations. “This is such an exciting time for the travel sector. The industry is evolving, constantly adapting to the increasing expectations of tech-travelers, which are higher and more diverse than ever before,” said Iyer. “The rise of new technologies and trends are creating more opportunities for all players in the travel industry and we are here to support our customers and the market to learn about everything new in travel and how to leverage these opportunities.” Sabre is also highlighting through its seminar programme the evolution of travel distribution and how NDC is changing the landscape of the industry. “Due to growing pressure from the industry, travel suppliers are increasingly differentiating their offerings – looking to retail and merchandise to travellers in new ways – to maximize their revenues. Sabre isn’t waiting for NDC adoption – we believe it is just one component of a wider shift in retailing and distribution in the travel industry, and we are this year developing exciting new technology that will help suppliers to tell their stories effectively through the indirect channel.” Iyer added.

Saudi Arabian Airlines (Saudia) has announced its decision to implement International Air Transport Association’s (IATA) New Distribution Capability (NDC) in a modular approach. Saudia has appointed TPConnects, a leading technology solutions provider, as its NDC distribution partner to manage the NDC standard platform. At Saudia, implementation of NDC is seen as a major Transformation project focusing on revenue drivers, major cost reducing programs and implementing ONE Order initiatives, beyond opportunities in distribution. NDC standards enable Saudia to offer our guests the opportunity to have a consistent shopping experience, including access to rich content, ability to buy ancillary products and services and to be recognized and receive personalized offers, wherever they shop for Saudia products, especially from the travel agents and Online Travel Agency channels. The introduction of NDC could help travel agents to improve the offering to the customer, to upsell additional services including branded fares or fare families which are of value to both the traveler and the corporation and create business process improvements.