Tag Archives: 2025

Hyatt announces continued global growth of it’s luxury brand portfolio with a robust pipeline of highly anticipated openings over the next three years across Europe, Africa and the Middle East (EAME). The 13 hotels set to join Hyatt’s esteemed brands including Park Hyatt, Andaz, Grand Hyatt, Thompson Hotels, Miraval Resorts & Spas, and The Unbound Collection by Hyatt will debut in some of the world’s most sought-after destinations including the U.K., Spain, South Africa, Austria, Finland and more. By 2026, these hotels will increase Hyatt’s luxury brand footprint in EAME by over 30% in key growth markets that matter most to guests, World of Hyatt loyalty program members, customers and owners. As leisure travel continues to drive recovery in many parts of the world, Hyatt remains committed to catering to high-end travelers to meet the rising demand for luxury travel experiences. Following a strong year of luxury hotel openings in 2022, including La Zambra, part of The Unbound Collection by Hyatt brand in Costa Del Sol, 7Pines Resort Sardinia, part of the Destination by Hyatt portfolio, and the debut of the Thompson Hotels brand in Spain with Thompson Madrid, Hyatt’s luxury inventory currently accounts for approximately 25% of Hyatt’s distribution in EAME. Hyatt’s anticipated openings through 2025 signal its commitment to creating more story-worthy experiences and unforgettable stays that exceed the expectations of the luxury traveler. “Hyatt’s heritage is luxury; it is in our DNA. Our luxury brands across Europe, Africa and the Middle East set a global benchmark for delivering personalized and engaged service, and world-class offerings that cater to the high-end traveller,” said Javier Águila, Group President, Europe, Africa and the Middle East, Hyatt. “The global luxury travel …

Marriott International, Inc. announced plans to debut the Fairfield by Marriott brand in Europe and the Middle East by 2025 in Middle East and late 2023 in Europe. Fairfield is the second largest brand within Marriott Bonvoy’s extraordinary portfolio of 30 hotel brands, with a global footprint of more than 1,230 open hotels. Fairfield by Marriott Makkah Al Naseem, Saudi Arabia – Expected to open Q1 2025; located in the Al Naseem district and set to rise in five towers, the 2,600-guestroom Fairfield by Marriott Makkah Al Naseem will be a fantastic property for those looking to visit cultural sites, such as Mina, Muzdalifa, Al Jamarat Bridge and Arafat. Makkah is known as the birthplace of the prophet Mohammed and is considered Islam’s holiest city. Situated in Makkah city centre, the hotel will provide a convenient base for those visiting on pilgrimage or business. Fairfield by Marriott Makkah Ibrahim Al Khalil Road, Saudi Arabia – Expected to open Q4 2025;  set to be the second Fairfield property in Makkah, the Fairfield by Marriott Makkah Ibrahim Al Khalil Road will look to offer guests a prime location just walking distance of the Grand Mosque. Every year, more than two million people visit Makkah for Hajj, the pilgrimage to Kaaba and with 1,376 expected guestrooms outlined in the design plans, the hotel will be the perfect destination for those visiting. From its innovative design to adapting each property to be locally relevant and its ability to cater to the needs for today’s traveller, Fairfield by Marriott is expected to see continued owner demand. Fairfield celebrates the beauty of simplicity with an effortless hotel experience focused on bringing value, productivity, and a great …