Tourism Breaking News
Marmul Travel and Tours has renewed its agreement with Sabre Corporation (NASDAQ: SABR), to support its strategic plans and help overcome the impact of the COVID-19 pandemic. This agreement provides Marmul Travel and Tours with continued access to Sabre’s portfolio of innovative technology. Its intelligent platform, Sabre Red 360 will allow the travel agency to effectively harness travel supplier’s data and deliver superior content to its travellers. This unique technology will help enable Marmul Travel and Tours to differentiate its offering and provide relevant personalised travel experiences, while regaining travellers’ trust in the midst of the COVID-19 pandemic.
“More than ever, travellers today are expecting a high level of customer service and tailor-made travel itineraries, which include sufficient safety and health measures,” said Mebal Pinto, General Manager, Marmul Travel and Tours. “Our renewed partnership with Sabre will help us leverage its rich market place, gain insights into global travel demand and provide tailored travel insight and itineraries to help people start travelling again.”
“Travel agents contribute significantly to helping people regain the confidence to travel again, which is crucial for our industry’s recovery,” said Abdul-Razzaq Iyer, Vice President, Sabre Travel Network Middle East. “Personalisation will become even more essential for travellers, who are expecting and relying upon a new level of expertise from their travel agents. Our Sabre Red 360 helps travel agents become true consultants, providing access to real-time travel data, information and trends. Our technology will help Marmul Travel and Tours respond to new market conditions and demands, reduce the costs of its operations and help generate revenue in the midst of a global crisis.”
