Category Archives: Visa

TCEB unveils new strategy for MICE

TCEB

The Thailand Convention and Exhibition Bureau (TCEB) has unveiled a Digital MICE strategy and online marketing plan highlighting the ‘Biz Thailand’ mobile application — an information gateway for MICE travellers. TCEB’s four key online marketing initiatives in 2016 include the enhancement of the innovative Thai MICE website at www.businesseventsthailand.com by providing comprehensive information on MICE products and services, available in eight languages, and the ‘Biz Thailand’ mobile application to seamlessly leverage the TCEB website user experience catering to target audiences across the globe; online marketing tools and digital sales kits including a blog, digital brochure, photo and video content, as well as infographics and digital sales kits. Nopparat Maythaveekulchai, President, TCEB, said, “This year TCEB continues to promote the readiness of Thailand’s MICE industry through a comprehensive Digital MICE marketing strategy, utilising online channels to support the bureau’s key marketing activities while aligning both traditional and digital activities in the same strategic direction, consistent with the government’s Digital Economy policy – driving growth for the MICE industry, while serving as an effective economic growth driver.”

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Qatar to connect Doha and Chiang Mai

Qatar_Airways

Qatar Airways will expand its network to Chiang Mai in Thailand from December 16, 2016. The airline will fly to Chiang Mai five times a week via Yangon, the former capital of Myanmar, with an A330-200.The largest and most culturally significant city in northern Thailand, Chiang Mai will be the fourth city in the Asian country to be served by Qatar Airways, which currently flies to Bangkok and Phuket, and will commence flights to Krabi on 6 December. With the addition of Krabi and Chiang Mai to its network Qatar Airways will increase its flights to Thailand from 39 to 48 per week by the end of 2016. The launch of flights to Chiang Mai comes at a time when Qatar Airways is rapidly expanding its network and will inaugurate 14 new destinations on its route map throughout 2016 and into early 2017. New destination launches include: Marrakech (1 July 2016), Pisa (2 August 2016), Windhoek (28 September 2016), Helsinki (10 October 2016) Sarajevo (2 November 2016), Seychelles (12 December 2016), Auckland (6 February 2017), Skopje (2017), Libreville (2017), Douala (2017), Lusaka (summer 2017) and Nice (summer 2017).

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