Visit Qatar and Microsoft strengthened their collaboration to drive digital innovation in the tourism sector by signing a Memorandum of Understanding (MoU) at the Qatar Web Summit. The MoU was signed by Eng. Abdulaziz Ali Al Mawlawi, CEO of Visit Qatar, and Lana Khalaf, General Manager of Microsoft Qatar, marking the beginning of a new phase of partnership between the two sides. Building on the success of Visit Qatar’s Smart Travel Assistant powered by Microsoft Azure, OpenAI 4o and 4o mini technologies, the two entities will explore the latest technologies to enhance visitor experiences and improve workflows. Visit Qatar’s Smart Travel Assistant is a pioneering innovation that seamlessly integrates text, voice, content, a conversational virtual assistant, maps and an interactive layout interface, setting new standards in digital excellence in tourism. Visit Qatar and Microsoft are developing a comprehensive technology roadmap to drive digital transformation in the tourism sector and enhance visitor experiences through integrated smart and digital solutions.

VFS Global launched a new Generative AI-powered chatbot to enhance customer support for travellers to the UK in 141 countries including the GCC. The AI-Powered Chatbot not only utilises advanced Generative AI technology to offer human-like, conversational support, but does so through both voice and text commands, providing instant, accurate, and accessible information for customers travelling to the UK. Developed by VFS Global’s AI team, headquartered in Dubai, the AI-Powered Chatbot addresses the increasing demand for efficient customer support, allowing users to easily access the information needed to navigate the application process. Jen Vidler, Deputy Director, Cross Cutting Service Operations, Visa, Status and Information Services, Customer Services Group, UK Visas and Immigration, said, “The rollout of VFS Global’s AI-powered chatbot demonstrates our continued commitment to ensuring our visa services are accessible, efficient and meet the needs of all customers. Providing instant access to accurate information about the visa application process will ensure we continue to offer the best service to our customers.” Zubin Karkaria, Founder & Chief Executive Officer, VFS Global, added, “Technology and innovation have always been the cornerstones of our operations at VFS Global, and we are pleased to launch this AI-powered information solution which will significantly enhance the visa application experience for our customers travelling to the UK from across the globe. We are developing a range of AI and digital technology driven products to drive the next transformation in visa and consular services for our Client Governments and customers. We remain deeply committed to the responsible development of AI in accordance with the policies and requirements of our client governments.” The AI-Powered chatbot was developed using advanced Generative AI technologies, each trained exclusively on publicly available data …

Golden Tulip Media Hotel won the title of ‘Best 4 Star Executive Hotel’ at the seventh edition of the Arabian Travel Awards 2024. “I am happy to be among the successful leaders here, so thank you to the organisers. I hope to see you here next year as well. Our strategy is to grow as a hotel to improve and strengthen guest experiences in Dubai, and we want to be at the same pace as the city.” -Hamed Al Kalbani, General Manager, Golden Tulip Media Hotel

Wego announced its strategic partnership with the Jordan Tourism Board, a collaboration dedicated to showcasing the incredible experiences and destinations that make Jordan a must-visit travel destination. This partnership marks a significant step in promoting Jordan as a premier hub for culture, adventure, and relaxation, celebrated for its rich heritage, breathtaking landscapes, and unparalleled hospitality. Together, Wego and the Jordan Tourism Board aim to inspire travelers from around the globe to explore Jordan’s wonders and create unforgettable memories. Commenting on the partnership, Mamoun Hmidan, Chief Business Officer at Wego, said: “We are incredibly excited to partner with the Jordan Tourism Board to bring the magic of Jordan closer to our global audience. Jordan is a destination like no other, offering an extraordinary blend of history, adventure, and hospitality. Through this collaboration, we aim to inspire travelers to explore Jordan’s iconic landmarks and discover its hidden treasures, creating memories that will last a lifetime.” Jordan is a treasure trove of unique and enriching experiences. Visitors can walk through history in the ancient city of Petra, one of the New Seven Wonders of the World, and experience the magic of the desert in Wadi Rum, famously known as the “Valley of the Moon”. Beyond its iconic landmarks, Jordan offers travelers the chance to connect with its warm and welcoming people and uncover lesser-known gems that make every journey truly special. This collaboration reflects a shared vision of fostering sustainable tourism while amplifying Jordan’s position as a global travel destination. It will include targeted campaigns, innovative storytelling, and exclusive initiatives to highlight the country’s unique offerings and encourage travelers to dive deeper into Jordan’s culture and traditions. Adding to this, Dr Abed Al …

Corinthia Hotels and Dubai General Properties announced their partnership on a landmark hotel and residential development in the heart of Dubai. The skyline-defining structure will showcase refined design, opulent interiors, exceptional amenities and unmatched personalised service. This visionary project will redefine the traditional hotel and branded residences concept, introducing Corinthia’s Mediterranean soul and inventive hospitality to Dubai for the first time. Set within a two-tower structure on the rapidly redeveloping Sheikh Zayed Road near the celebrated Museum of the Future, the development will rise to iconic heights, exceeding 500 metres and ranking among the world’s tallest buildings. Featuring a distinctive contemporary architectural style, conjoined by a cantilevered sky lobby extending over 200 metres above the ground, visible from both the north and south elevations. This architectural marvel will transform the city’s striking skyline, setting a new standard for luxury living and hospitality in a destination renowned for its unrivalled collection of five-star hotels. Simon Casson, CEO of Corinthia Hotels, commented: “We are proud and honoured to be bringing the Corinthia brand to Dubai, a city I know and love from my decade-long residence here. This architectural gem honours the ambitious vision set forth by the inspired leadership of Dubai and is made possible by our valued partnership with Dubai General Properties. Both hotel and residences will be defining in their design and level of aspirational luxury; matched only by the elevated, intuitive service levels delivered by the people of Corinthia, with the Spirit of Corinthia.” On track to become a global landmark, the new development will showcase the five-star luxury Corinthia Dubai, alongside Corinthia-branded serviced penthouses and apartments, each offering breathtaking views and elegant interiors. Guests and residents will have …

Pluto Travels was recognised as the ‘Most promising TMC’ at the seventh edition of the Arabian Travel Awards. “This award is a testament to our collective effort. It is your dedication and hard work that made this achievement possible. Together, we shine and succeed!”-Sapna Aidasani, Marketing Director, Pluto Travels

 The Dubai Department of Economy and Tourism (DET) has signed a strategic memorandum of understanding (MoU) with Amadeus to facilitate a city-wide ecosystem for the rapid prototyping of travel tech solutions, and further enhance Dubai’s capabilities as a leading hub for travel innovation. Building on their well-established collaborative relationship, the two entities will focus on advancing travel technology, enhancing visitor experiences, and strengthening Dubai’s tourism ecosystem, creating a platform to build on the record 18.72 million international overnight visitors that came to the city in 2024. The MoU was signed by His Excellency Issam Kazim, CEO of the Dubai Corporation for Tourism and Commerce Marketing (DCTCM), part of DET, and Maher Koubaa, EVP Travel Unit and MD EMEA, Amadeus, and is poised to contribute to achieving the goals of the Dubai Economic Agenda, D33, to further consolidate Dubai’s position as a leading global city for business and leisure. DET and Amadeus currently cooperate across multiple areas including Strategic Travel Data and Analytics, Programmatic Travel Advertising, and B2B Travel Marketing, and the MoU establishes a framework for expanding this collaboration. It also paves the way for Amadeus to set up a Centre of Excellence in Dubai to promote initiatives in key areas such as enhancement of the traveller journey experience, with a focus on leveraging biometrics, airport experience optimisation, access management, touchless payments, and air capacity development. Furthermore, it will support local and global start-ups and enhance travel intelligence reporting for hospitality and destinations. Issam Kazim, CEO of Dubai Corporation for Tourism and Commerce Marketing (DCTCM), comments: “This partnership with Amadeus marks a transformative step in our journey to further consolidate Dubai’s position as a multifaceted innovation hub and reflects our …

As UAE travellers prepare for the upcoming Eid Al Fitr and spring break, dnata Travel is seeing a significant rise in international bookings, with 90% of customers opting for trips abroad in 2025. This marks a sharp increase from previous years, and highlights a growing preference for overseas travel during holiday periods. For Eid Al Fitr 2024, bookings were more evenly split, with 60% of travellers choosing international destinations and 40% opting for staycations in the UAE. dnata’s travel experts attribute this surge in outbound travel to Eid Al Fitr aligning with the two-week spring break, allowing families to extend their holidays and explore further afield. Overall bookings – both international and domestic – have increased by 65% compared to the previous Eid holiday. The most popular destinations include the Maldives, Spain, Mauritius, France, and Sri Lanka, respectively. Meanwhile, Vietnam, Japan, Italy, and Switzerland are seeing the highest year-on-year growth in demand. Meerah Ketait, Head of Retail and Leisure UAE at dnata Travel, commented: “One of the key travel trends for 2024 and 2025 is growing demand for long-haul destinations. Travellers are booking longer stays in more distant locations, with many looking for unique and less-explored parts of popular travel hotspots. “For Eid Al Fitr and the extended spring break in 2025, we’re seeing strong interest in cities like Madrid in Spain and Ho Chi Minh City in Vietnam. More travellers are approaching our experts this year to check off bucket-list destinations, while making the most of longer holiday periods with family and friends.” To meet this rising demand, dnata Travel has launched a range of bespoke holiday packages for UAE travellers with availability still open for Eid Al Fitr …

Rotana is working on its strategies to attract more visitors this Ramadan and beyond. Timur Ilgaz, Area Vice President – Dubai & Northern Emirates, Rotana Hotels & Resorts shared in an exclusive interview with TTME. What is your strategy for attracting visitors during Ramadan and the Eid holiday, particularly from Abu Dhabi and the GCC? Tailored Offerings: We design special packages that include iftar and suhoor experiences, showcasing a mix of traditional and contemporary cuisine, while ensuring the ambiance reflects the spirit of Ramadan. We also offer flexible booking options, ensuring guests can enjoy extended stays with exclusive rates. Emphasizing Cultural and Local Traditions: At Rotana, we prioritize integrating local culture and customs into our experiences. During Ramadan, we focus on promoting the values of generosity, family, and togetherness, which resonate with our guests. This can include activities such as traditional storytelling sessions, local music performances, and showcasing regional crafts. Exclusive Eid Celebrations: Eid is a time of joy and celebration, and we create memorable experiences for families and business travellers alike. From lavish Eid brunches to special events and entertainment, we ensure that our offerings are both exciting and culturally relevant. Community Engagement: We emphasize the importance of giving back, so we partner with charitable organizations to host events that support local communities, ensuring that our guests can participate in meaningful initiatives. Enhanced Customer Experience: Our focus is always on service excellence, so we ensure that staff are well-trained to cater to the specific needs of Ramadan and Eid guests. This includes offering special touches, such as pre-arrival communications and thoughtful amenities that enhance the guest experience. By delivering a balanced combination of cultural sensitivity, exclusive offers, and high-level …

Air France-KLM has selected Amadeus as its technology partner for native order capabilities. With Nevio, Amadeus’ next-generation solution, the Group aims to pursue the broader transformation of its retailing capabilities. Air France-KLM will work closely with Amadeus to define the needs for modern airline retailing transformation. Customers stand to benefit from a best-in-class traveller-centric retailing and servicing experience. “We are pleased to welcome Air France‑KLM as the latest customer to subscribe to Amadeus Nevio. This new generation of airline technology helps airlines deliver the best possible retailing experience to customers across all their operations, and at every touchpoint. We are dedicated to supporting Air France‑KLM in its retail transformation and, more generally, to accelerating the pace of the industry’s move to customer‑centric retailing.” Maher Koubaa, Executive Vice President Travel Unit and Managing Director EMEA, Amadeus. Air France-KLM and Amadeus have signed a landmark agreement to bring airline retailing into a new era through Nevio, Amadeus’ next-generation solution for” Offer and Order” native capabilities. At the heart of this transformation is the adoption of the IATA “ONE Order” standard, which will elevate the customer experience to meet the evolving needs of digitally savvy consumers. Today, customers typically need to juggle multiple documents such as the Passenger Name Record (PNR), the Electronic Ticket (ETK), and Electronic Miscellaneous Documents (EMDs) for each booking. The partnership with Amadeus, based on Modern Airline Retailing principles, will simplify operations and the customer experience by putting in place a single, streamlined source of truth – the Order – much like how e-commerce operates today. This partnership advances Air France-KLM’s ambition to update its current systems and move to a modern,” Offer and Order” native system. This multi-year effort will be orchestrated …