Owing to the continuously increasing number of women travellers in the kingdom, the Tourism Authority of Thailand (TAT) is bringing back its Women’s Journey Thailand campaign in August, with a vast spectrum of activities, special deals, discounts and privileges, especially for the female tourists, for one whole month. Srisuda Wanapinyosak, TAT Deputy Governor for International Marketing – Asia and the South Pacific, says, “Today, women have become the decision makers and quite powerful, with high spending power. They expect and deserve optimum luxury and variety in holiday products and services. Thailand can prove to be the perfect destination for each of these holiday elements. This is why we have brought back the Women’s Journey Thailand campaign as it is a platform to showcase our woman-centric holiday products and services of unparalleled quality and variety, at unbelievable prices.”
Some of the highlights of this season of Women’s Journey Thailand campaign include the Lady Golf Challenge, Lady Celebrities to Thailand, Thailand through Her Eyes, Lady in Thai Fabrics and Lady Bloggers.